Funnels can be complicated … actually made complex, so complicated that most people give up prior to they introduce their first real project. What if you could simplify this and put a sales funnel on a single page? WordPress Samcart Plugin
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can create a single websites with the ideal structure to transform cold traffic into customers …
Pretty cool idea, right? WordPress Samcart Plugin
Well, it definitely caught on because Samcart is able to charge extremely high rates for this promise:
Samcart gives you 18+ templates to help you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be replicated at a fraction of the rate.WordPress Samcart Plugin
In fact, using Cartflows and your preferred WordPress page home builder (or even just Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome.WordPress Samcart Plugin
A common way to do this is what’s referred to as the “AIDA” design:
In this specific order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the pledge of your item and its ability to eliminate their pain or accomplish their preferred condition
Action: provide the opportunity to purchase
Most sales funnels extend these steps throughout numerous pages, processes, e-mails, and so on.
The main claim of the one-page funnel is to shorten the procedure to a single page.WordPress Samcart Plugin
An effective page will clearly carry out each of these steps. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the creation process. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the complete review).
More information on each idea listed below (along with a link to download the entire funnel!).
Get the entire funnel free of charge????
The free One Page Funnel has expired … However make sure you register, since I have big plans for funnel contractors in the works soon!WordPress Samcart Plugin
This easy (however reliable) page structure includes all the components of the One Page Funnel. Let’s take a glimpse at each part.
Here’s a quick breakdown of the major components of the One Page Funnel:
1. A Compelling Headline
The whole point of the headline is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it needs improvement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will back up and assistance in the rest of the page.
1.Never lie … seriously – there suffice crappy online marketers out there already.
Specify with your headings – don’t simply say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.WordPress Samcart Plugin
A solid beginning point is “How to accomplish a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to develop trust and communicate feeling through video than text.
Plus, cold visitors are most likely to view an entertaining (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too good to be real. That’s where the next part is available in.
3. Client Reviews in 2019 and beyond… Clients are hesitant. Social evidence is the best mental weapon we need to persuade individuals.
There is a lot info out there that it is incredibly hard to know which to trust.
Social evidence provides us a simple escape … if countless individuals have already trusted you and they still look happy … then it’s most likely a safe bet.
And that’s exactly what a strong set of testimonials on your sales page can do.WordPress Samcart Plugin
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Bold Warranty
If they’ve made it this far, it suggests they’re almost all set to buy. Now you just need that last small touch to make them purchase …
Which’s what a rock-solid product warranty is everything about.
Reviews have revealed that your product has worked for others … but your reader will naturally believe:
However what if it just doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to reassure them with an item guarantee.
There are several successful formats for warranties:
30+ day refund 110% money back guarantee.
Your customer wishes to be assured that you will still support them as soon as you have their cash.
5. A clear, basic call to action.
This part is simple, but so crucial.
You require actually to ask for their money and take it!WordPress Samcart Plugin
Here’s where your checkout type is available in.
The main objective of this step is making the procedure as simple as possible for your users.
Do not request for 40 data points that you do not require.
Don’t wish to deliver anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose utilizing a 2 step checkout procedure to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This tutorial gave you an introduction of current finest practices. I hope you enjoyed it. Furthermore, it is essential to eliminate the idea that a specific tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!