Funnels can be complicated … truly made complex, so complex that most people quit before they introduce their very first genuine project. What if you could simplify this and put a sales funnel on a single page? Woocommerce Vs Samcart
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can develop a single websites with the ideal structure to transform cold traffic into consumers …
Pretty cool idea, right? Woocommerce Vs Samcart
Well, it absolutely caught on since Samcart is able to charge incredibly high prices for this promise:
Samcart offers you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be replicated at a fraction of the rate.Woocommerce Vs Samcart
In fact, using Cartflows and your preferred WordPress page builder (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome.Woocommerce Vs Samcart
A common way to do this is what’s called the “AIDA” design:
In this specific order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the pledge of your product and its ability to eliminate their pain or accomplish their desired condition
Action: give them the chance to purchase
A lot of sales funnels extend these steps throughout numerous pages, procedures, e-mails, etc.
The main claim of the one-page funnel is to reduce the procedure to a single page.Woocommerce Vs Samcart
A successful page will clearly execute each of these steps. Let’s take a look at what such a page appears like.
How to implement the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development procedure. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete review).
More details on each idea listed below (as well as a link to download the entire funnel!).
Get the whole funnel free of charge????
The free One Page Funnel has actually expired … But ensure you register, due to the fact that I have huge plans for funnel contractors in the works soon!Woocommerce Vs Samcart
This basic (but effective) page structure consists of all the parts of the One Page Funnel. Let’s take a glance at each component.
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. An Engaging Headline
The entire point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it requires improvement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will back up and support in the rest of the page.
1.Never lie … seriously – there are enough lousy marketers out there already.
Specify with your headlines – do not simply state “Reach your dreams! Buy Now!”
Use numbers whenever possible.Woocommerce Vs Samcart
A strong beginning point is “How to attain a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to build trust and convey emotion through video than text.
Plus, cold visitors are more likely to watch an entertaining (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too excellent to be true. That’s where the next element comes in.
3. Customer Testimonials in 2019 and beyond… Consumers are skeptical. Social evidence is the best psychological weapon we have to encourage individuals.
There is so much info out there that it is exceptionally difficult to understand which to trust.
Social proof offers us a simple escape … if thousands of individuals have currently trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of reviews on your sales page can do.Woocommerce Vs Samcart
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Vibrant Guarantee
If they have actually made it this far, it means they’re almost prepared to purchase. Now you simply need that last small touch to make them buy …
Which’s what a rock-solid item warranty is everything about.
Testimonials have actually shown that your product has actually worked for others … however your reader will naturally believe:
However what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your task to reassure them with a product assurance.
There are several effective formats for service warranties:
30+ day money back 110% refund guarantee.
Your consumer wants to be assured that you will still support them as soon as you have their cash.
5. A clear, basic call to action.
This part is simple, however so crucial.
You need really to request their cash and take it!Woocommerce Vs Samcart
Here’s where your checkout kind is available in.
The main goal of this step is making the process as simple as possible for your users.
Do not request 40 information points that you do not require.
Do not wish to ship anything? Then you do not need their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 action checkout process to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This tutorial gave you an introduction of existing finest practices. I hope you enjoyed it. Moreover, it is very important to resolve the concept that a specific tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!