Funnels can be complicated … actually made complex, so complicated that the majority of people quit prior to they release their first genuine campaign. What if you could streamline this and put a sales funnel on a single page? Thrivecart Versus Samcart
Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can design a single web page with the right structure to convert cold traffic into customers …
Pretty cool concept, right? Thrivecart Versus Samcart
Well, it absolutely caught on due to the fact that Samcart is able to charge very high prices for this pledge:
Samcart offers you 18+ templates to help you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a portion of the price.Thrivecart Versus Samcart
In fact, utilizing Cartflows and your favorite WordPress page builder (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.Thrivecart Versus Samcart
A common method to do this is what’s known as the “AIDA” design:
In this particular order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the promise of your item and its capability to remove their pain or achieve their wanted condition
Action: give them the chance to purchase
Many sales funnels extend these actions across numerous pages, procedures, emails, etc.
The primary claim of the one-page funnel is to shorten the procedure to a single page.Thrivecart Versus Samcart
A successful page will clearly perform each of these steps. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the creation procedure. We will develop the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete evaluation).
More details on each idea listed below (along with a link to download the entire funnel!).
Get the whole funnel for free????
The complimentary One Page Funnel has ended … However make sure you sign up, since I have big plans for funnel contractors in the works soon!Thrivecart Versus Samcart
This basic (but efficient) page structure includes all the elements of the One Page Funnel. Let’s take a peek at each component.
Here’s a fast breakdown of the major components of the One Page Funnel:
1. A Compelling Heading
The entire point of the heading is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will back up and support in the rest of the page.
1.Never lie … seriously – there are enough lousy online marketers out there already.
Specify with your headlines – do not just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.Thrivecart Versus Samcart
A solid beginning point is “How to achieve a [wanted state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to construct trust and convey feeling through video than text.
Plus, cold visitors are most likely to watch an entertaining (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too excellent to be true. That’s where the next component comes in.
3. Customer Testimonials in 2019 and beyond… Clients are skeptical. Social evidence is the very best mental weapon we need to convince people.
There is so much info out there that it is extremely difficult to understand which to trust.
Social evidence gives us a simple escape … if countless people have currently trusted you and they still look happy … then it’s most likely a winner.
Which’s precisely what a strong set of reviews on your sales page can do.Thrivecart Versus Samcart
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Strong Guarantee
If they have actually made it this far, it suggests they’re practically prepared to buy. Now you simply need that last small touch to make them buy …
And that’s what a rock-solid product assurance is everything about.
Testimonials have shown that your product has worked for others … however your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to assure them with an item assurance.
There are numerous effective formats for warranties:
30+ day cash back 110% refund warranty.
Your client wants to be assured that you will still support them once you have their money.
5. A clear, simple call to action.
This part is simple, however so crucial.
You need really to request their money and take it!Thrivecart Versus Samcart
Here’s where your checkout kind is available in.
The primary objective of this step is making the procedure as simple as possible for your users.
Do not ask for 40 information points that you do not need.
Don’t want to ship anything? Then you don’t require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 action checkout procedure to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This tutorial gave you a summary of present finest practices. I hope you enjoyed it. In addition, it is necessary to dispel the concept that a certain tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!