Sell Online Courses Kajabi

Funnels can be made complex … truly made complex, so complicated that most people quit before they release their very first genuine campaign. What if you could streamline this and put a sales funnel on a single page?Sell Online Courses Kajabi

Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s begin.

Sell Online Courses Kajabi

What is the one-page funnel?

Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.

The basic concept is that you can develop a single websites with the best structure to transform cold traffic into clients …

Pretty cool idea, right? Sell Online Courses Kajabi

Well, it absolutely caught on since Samcart is able to charge exceptionally high rates for this pledge:

Samcart provides you 18+ design templates to help you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be reproduced at a fraction of the price.Sell Online Courses Kajabi

In fact, utilizing Cartflows and your preferred WordPress page contractor (or even simply Gutenberg).

Sell Online Courses Kajabi

Why does the one page funnel work?

Let’s take a glance at why sales funnels work.

Since it takes them through a journey until a purchase is the only logical outcome.Sell Online Courses Kajabi

A common method to do this is what’s called the “AIDA” model:

In this particular order, you need to:

Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the guarantee of your product and its capability to remove their pain or attain their desired condition
Action: provide the chance to buy

The majority of sales funnels extend these steps throughout numerous pages, procedures, e-mails, etc.

The main claim of the one-page funnel is to shorten the procedure to a single page.Sell Online Courses Kajabi

An effective page will clearly execute each of these actions. Let’s take a look at what such a page appears like.

How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?

Follow this tutorial to get a step by step summary of the development process. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the full review).

More information on each idea listed below (in addition to a link to download the entire funnel!).

Get the entire funnel for free????
The totally free One Page Funnel has expired … However make certain you register, because I have huge prepare for funnel contractors in the works soon!Sell Online Courses Kajabi

This simple (however efficient) page structure consists of all the elements of the One Page Funnel. Let’s take a quick look at each part.

Here’s a quick breakdown of the major parts of the One Page Funnel:

1. A Compelling Heading
The whole point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs enhancement.

The One Page Funnel’s finest headlines make a huge promise/bold claim that you will support and support in the rest of the page.

Some tips:

1.Never ever lie … seriously – there suffice bad marketers out there currently.

Specify with your headings – do not just state “Reach your dreams! Purchase Now!”

Use numbers whenever possible.Sell Online Courses Kajabi

A solid beginning point is “How to attain a [desired state] WITHOUT [particular pain points].

2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to build trust and communicate feeling through video than text.

Plus, cold visitors are more likely to enjoy an amusing (and academic) video than they are to review 10,000 words of sales text.

The sales video’s main objective is to get them through the interest and desire phases of the AIDA model.

You can use several video sales letter structures, which I’ll cover in a future post.

The main problem with video sales letters is that your item can sound too good to be real. That’s where the next component comes in.

3. Client Testimonials in 2019 and beyond… Clients are skeptical. Social proof is the best mental weapon we need to persuade people.

There is so much info out there that it is extremely hard to know which to trust.

Social evidence gives us a simple way out … if countless individuals have actually already trusted you and they still look happy … then it’s probably a sure thing.

And that’s exactly what a strong set of reviews on your sales page can do.Sell Online Courses Kajabi

If you put the testimonials right under the sales video, you accomplish this extremely well.

4. A Strong Guarantee
If they’ve made it this far, it means they’re nearly ready to buy. Now you just need that last small touch to make them buy …

And that’s what a rock-solid product warranty is all about.

Reviews have actually shown that your product has worked for others … however your reader will naturally think:

But what if it just doesn’t work for me?

That’s a natural worry everyone will have, and it’s your task to reassure them with an item assurance.

There are a number of successful formats for guarantees:

30+ day money back 110% money back guarantee.
Your consumer wants to be assured that you will still support them when you have their money.

5. A clear, easy call to action.
This part is easy, but so crucial.

You need actually to request their cash and take it!Sell Online Courses Kajabi

Here’s where your checkout form comes in.

The main objective of this action is making the procedure as easy as possible for your users.

Do not request 40 information points that you do not need.

Don’t wish to ship anything? Then you don’t need their shipping address!

This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.

I choose using a 2 step checkout process to break up the order form and make the user feel like they are progressing through checkout.

Where should we go next?

This guide provided you an introduction of current best practices. I hope you enjoyed it. Additionally, it is very important to dispel the idea that a specific tool is necessary to reach the objective.

Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!