Funnels can be complicated … actually complicated, so complicated that many people give up before they introduce their very first real campaign. What if you could streamline this and put a sales funnel on a single page? Samcart Wp Plugin
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can design a single websites with the best structure to convert cold traffic into customers …
Pretty cool idea, right? Samcart Wp Plugin
Well, it absolutely caught on because Samcart has the ability to charge exceptionally high costs for this guarantee:
Samcart provides you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a portion of the cost.Samcart Wp Plugin
In fact, using Cartflows and your favorite WordPress page builder (or even just Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.Samcart Wp Plugin
A typical way to do this is what’s known as the “AIDA” model:
In this particular order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the promise of your product and its ability to remove their discomfort or attain their wanted condition
Action: provide the chance to buy
The majority of sales funnels extend these steps across multiple pages, processes, emails, etc.
The main claim of the one-page funnel is to reduce the procedure to a single page.Samcart Wp Plugin
A successful page will clearly perform each of these actions. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the creation procedure. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the full evaluation).
More details on each principle listed below (along with a link to download the entire funnel!).
Get the whole funnel for free????
The complimentary One Page Funnel has actually expired … However ensure you sign up, since I have huge prepare for funnel home builders in the works quickly!Samcart Wp Plugin
This simple (however reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a glance at each element.
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. An Engaging Headline
The entire point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it needs improvement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will support and support in the rest of the page.
1.Never lie … seriously – there suffice lousy online marketers out there currently.
Specify with your headings – don’t just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.Samcart Wp Plugin
A solid beginning point is “How to achieve a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to build trust and communicate emotion through video than text.
Plus, cold visitors are more likely to see an amusing (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA model.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too good to be true. That’s where the next part is available in.
3. Client Reviews in 2019 and beyond… Customers are skeptical. Social evidence is the best psychological weapon we need to persuade individuals.
There is a lot details out there that it is extremely tough to understand which to trust.
Social proof provides us an easy way out … if countless individuals have actually currently trusted you and they still look happy … then it’s probably a winner.
Which’s exactly what a strong set of reviews on your sales page can do.Samcart Wp Plugin
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Bold Assurance
If they’ve made it this far, it indicates they’re practically prepared to purchase. Now you just require that last tiny touch to make them buy …
Which’s what a rock-solid item guarantee is everything about.
Testimonials have actually shown that your item has actually worked for others … but your reader will naturally think:
However what if it just does not work for me?
That’s a natural fear everyone will have, and it’s your task to reassure them with a product warranty.
There are several successful formats for service warranties:
30+ day money back 110% money back assurance.
Your client wants to be reassured that you will still support them once you have their money.
5. A clear, simple call to action.
This part is simple, however so essential.
You need actually to request for their money and take it!Samcart Wp Plugin
Here’s where your checkout kind is available in.
The primary goal of this step is making the process as easy as possible for your users.
Do not ask for 40 data points that you do not require.
Do not wish to deliver anything? Then you do not need their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer utilizing a 2 step checkout process to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide offered you a summary of existing finest practices. I hope you enjoyed it. Furthermore, it’s important to dispel the concept that a particular tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!