Funnels can be made complex … really made complex, so complicated that many people give up prior to they launch their very first real campaign. What if you could streamline this and put a sales funnel on a single page? Samcart Vs Gearbubble
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can develop a single web page with the right structure to convert cold traffic into customers …
Pretty cool idea, right? Samcart Vs Gearbubble
Well, it definitely caught on since Samcart is able to charge very high rates for this promise:
Samcart gives you 18+ design templates to assist you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be duplicated at a portion of the rate.Samcart Vs Gearbubble
In fact, using Cartflows and your favorite WordPress page contractor (or perhaps simply Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.Samcart Vs Gearbubble
A typical way to do this is what’s referred to as the “AIDA” model:
In this particular order, you need to:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the guarantee of your item and its capability to remove their discomfort or achieve their wanted condition
Action: give them the opportunity to purchase
A lot of sales funnels extend these steps across several pages, processes, emails, and so on.
The primary claim of the one-page funnel is to shorten the process to a single page.Samcart Vs Gearbubble
An effective page will plainly carry out each of these steps. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the creation procedure. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the full review).
More details on each idea below (along with a link to download the entire funnel!).
Get the whole funnel free of charge????
The complimentary One Page Funnel has ended … However ensure you register, since I have big plans for funnel contractors in the works quickly!Samcart Vs Gearbubble
This easy (but effective) page structure consists of all the elements of the One Page Funnel. Let’s take a peek at each component.
Here’s a quick breakdown of the major components of the One Page Funnel:
1. An Engaging Headline
The entire point of the heading is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires improvement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will back up and support in the remainder of the page.
1.Never lie … seriously – there are enough lousy marketers out there currently.
Be specific with your headings – don’t just say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.Samcart Vs Gearbubble
A strong starting point is “How to achieve a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to construct trust and communicate emotion through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and academic) video than they are to review 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too excellent to be real. That’s where the next part comes in.
3. Consumer Reviews in 2019 and beyond… Customers are skeptical. Social evidence is the very best psychological weapon we have to convince people.
There is so much info out there that it is extremely difficult to know which to trust.
Social evidence gives us a simple way out … if thousands of individuals have actually currently trusted you and they still look happy … then it’s most likely a sure thing.
Which’s exactly what a strong set of testimonials on your sales page can do.Samcart Vs Gearbubble
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Vibrant Warranty
If they have actually made it this far, it suggests they’re practically all set to buy. Now you just need that last small touch to make them purchase …
And that’s what a rock-solid item warranty is everything about.
Testimonials have revealed that your product has actually worked for others … but your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to reassure them with an item guarantee.
There are numerous effective formats for service warranties:
30+ day money back 110% cash back assurance.
Your client wants to be assured that you will still support them when you have their cash.
5. A clear, easy call to action.
This part is simple, but so important.
You require really to request for their money and take it!Samcart Vs Gearbubble
Here’s where your checkout form comes in.
The main objective of this step is making the process as simple as possible for your users.
Do not ask for 40 data points that you do not need.
Don’t wish to deliver anything? Then you do not require their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I prefer utilizing a 2 action checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide provided you an overview of current finest practices. I hope you enjoyed it. Furthermore, it’s important to dispel the idea that a particular tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!