Funnels can be complicated … really complicated, so complex that most people quit before they release their very first real project. What if you could simplify this and put a sales funnel on a single page? Samcart Upsell Automatically Cancel Purchase
Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can create a single web page with the right structure to transform cold traffic into consumers …
Pretty cool idea, right? Samcart Upsell Automatically Cancel Purchase
Well, it certainly caught on since Samcart has the ability to charge incredibly high rates for this promise:
Samcart gives you 18+ templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be duplicated at a portion of the price.Samcart Upsell Automatically Cancel Purchase
In fact, using Cartflows and your preferred WordPress page home builder (and even just Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.Samcart Upsell Automatically Cancel Purchase
A typical method to do this is what’s known as the “AIDA” design:
In this specific order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the promise of your item and its capability to remove their discomfort or achieve their desired condition
Action: give them the chance to purchase
A lot of sales funnels extend these actions throughout numerous pages, procedures, emails, etc.
The main claim of the one-page funnel is to reduce the procedure to a single page.Samcart Upsell Automatically Cancel Purchase
An effective page will clearly carry out each of these steps. Let’s have a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development procedure. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete review).
More information on each idea below (along with a link to download the entire funnel!).
Get the entire funnel for free????
The free One Page Funnel has actually ended … But make certain you register, since I have huge prepare for funnel contractors in the works soon!Samcart Upsell Automatically Cancel Purchase
This simple (but efficient) page structure includes all the components of the One Page Funnel. Let’s take a quick look at each component.
Here’s a quick breakdown of the major elements of the One Page Funnel:
1. A Compelling Headline
The whole point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it needs improvement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will back up and support in the remainder of the page.
Some ideas:
1.Never ever lie … seriously – there are enough bad marketers out there currently.
Be specific with your headings – don’t simply state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.Samcart Upsell Automatically Cancel Purchase
A solid starting point is “How to achieve a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to build trust and convey emotion through video than text.
Plus, cold visitors are more likely to watch an amusing (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too great to be real. That’s where the next element is available in.
3. Customer Reviews in 2019 and beyond… Consumers are doubtful. Social proof is the best mental weapon we need to encourage individuals.
There is a lot info out there that it is incredibly tough to know which to trust.
Social evidence provides us an easy way out … if countless people have actually already trusted you and they still look happy … then it’s probably a sure thing.
Which’s precisely what a strong set of testimonials on your sales page can do.Samcart Upsell Automatically Cancel Purchase
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Bold Warranty
If they’ve made it this far, it indicates they’re practically ready to buy. Now you simply need that last small touch to make them purchase …
And that’s what a rock-solid item warranty is everything about.
Testimonials have revealed that your product has worked for others … but your reader will naturally believe:
But what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with an item assurance.
There are a number of effective formats for warranties:
30+ day refund 110% refund assurance.
Your customer wants to be reassured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is easy, but so essential.
You need actually to request their cash and take it!Samcart Upsell Automatically Cancel Purchase
Here’s where your checkout kind comes in.
The primary objective of this step is making the procedure as simple as possible for your users.
Do not request 40 data points that you do not require.
Don’t wish to ship anything? Then you don’t need their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I choose utilizing a 2 action checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This guide offered you a summary of current best practices. I hope you enjoyed it. In addition, it is necessary to eliminate the idea that a particular tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the queue!