Funnels can be complicated … actually complicated, so complex that most people quit prior to they release their first real project. What if you could streamline this and put a sales funnel on a single page? Samcart Update Creditcard
Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can design a single web page with the best structure to transform cold traffic into customers …
Pretty cool concept, right? Samcart Update Creditcard
Well, it certainly caught on because Samcart is able to charge incredibly high costs for this pledge:
Samcart gives you 18+ design templates to assist you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be reproduced at a fraction of the price.Samcart Update Creditcard
In fact, using Cartflows and your preferred WordPress page home builder (and even just Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome.Samcart Update Creditcard
A common way to do this is what’s known as the “AIDA” design:
In this specific order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your product and its ability to remove their pain or achieve their desired condition
Action: give them the opportunity to purchase
Most sales funnels extend these actions across multiple pages, processes, e-mails, etc.
The main claim of the one-page funnel is to shorten the process to a single page.Samcart Update Creditcard
An effective page will clearly perform each of these actions. Let’s have a look at what such a page looks like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the development process. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the full evaluation).
More details on each idea below (along with a link to download the whole funnel!).
Get the entire funnel totally free????
The free One Page Funnel has ended … However make certain you sign up, due to the fact that I have big plans for funnel contractors in the works soon!Samcart Update Creditcard
This easy (but effective) page structure consists of all the parts of the One Page Funnel. Let’s take a glance at each element.
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. An Engaging Heading
The entire point of the headline is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and support in the remainder of the page.
1.Never ever lie … seriously – there are enough lousy marketers out there currently.
Specify with your headlines – don’t just state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.Samcart Update Creditcard
A solid starting point is “How to attain a [wanted state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to develop trust and convey emotion through video than text.
Plus, cold visitors are most likely to see an amusing (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too excellent to be real. That’s where the next component can be found in.
3. Customer Reviews in 2019 and beyond… Consumers are hesitant. Social evidence is the best mental weapon we have to encourage people.
There is so much details out there that it is incredibly tough to understand which to trust.
Social evidence provides us a simple way out … if countless individuals have actually already trusted you and they still look happy … then it’s most likely a winner.
And that’s exactly what a strong set of reviews on your sales page can do.Samcart Update Creditcard
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Vibrant Warranty
If they have actually made it this far, it implies they’re practically all set to purchase. Now you just require that last small touch to make them purchase …
And that’s what a rock-solid product assurance is all about.
Testimonials have shown that your item has actually worked for others … but your reader will naturally think:
However what if it just does not work for me?
That’s a natural fear everyone will have, and it’s your task to assure them with an item assurance.
There are numerous successful formats for service warranties:
30+ day cash back 110% cash back guarantee.
Your consumer wants to be reassured that you will still support them once you have their cash.
5. A clear, simple call to action.
This part is easy, but so essential.
You require in fact to ask for their money and take it!Samcart Update Creditcard
Here’s where your checkout kind can be found in.
The primary goal of this step is making the procedure as simple as possible for your users.
Do not request 40 data points that you do not need.
Do not wish to deliver anything? Then you don’t need their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 step checkout procedure to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This guide gave you an introduction of current best practices. I hope you enjoyed it. Furthermore, it is very important to eliminate the idea that a certain tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!