Funnels can be complicated … truly complicated, so complicated that most people give up prior to they launch their very first genuine campaign. What if you could streamline this and put a sales funnel on a single page? Samcart The Embodied Year The Resilientbody

Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s start.

What is the one-page funnel?

Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.

The basic concept is that you can design a single websites with the ideal structure to convert cold traffic into clients …

Pretty cool idea, right? Samcart The Embodied Year The Resilientbody

Well, it absolutely caught on since Samcart has the ability to charge incredibly high prices for this guarantee:

Samcart offers you 18+ templates to help you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a fraction of the rate.Samcart The Embodied Year The Resilientbody

In fact, utilizing Cartflows and your preferred WordPress page builder (or perhaps just Gutenberg).

Why does the one page funnel work?

Let’s take a glimpse at why sales funnels work.

Due to the fact that it takes them through a journey until a purchase is the only logical outcome.Samcart The Embodied Year The Resilientbody

A typical method to do this is what’s referred to as the “AIDA” design:

In this specific order, you must:

Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the promise of your product and its ability to remove their pain or attain their desired condition
Action: give them the chance to buy

The majority of sales funnels extend these steps throughout several pages, processes, emails, and so on.

The main claim of the one-page funnel is to shorten the procedure to a single page.Samcart The Embodied Year The Resilientbody

A successful page will clearly execute each of these actions. Let’s take a look at what such a page appears like.

How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?

Follow this tutorial to get a step by step introduction of the production procedure. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete evaluation).

More details on each principle listed below (along with a link to download the whole funnel!).

Get the entire funnel free of charge????
The totally free One Page Funnel has actually expired … However make certain you register, because I have big plans for funnel builders in the works soon!Samcart The Embodied Year The Resilientbody

This basic (but reliable) page structure includes all the elements of the One Page Funnel. Let’s take a quick look at each component.

Here’s a fast breakdown of the major parts of the One Page Funnel:

1. A Compelling Headline
The entire point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it needs improvement.

The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and support in the rest of the page.

Some ideas:

1.Never ever lie … seriously – there are enough bad marketers out there already.

Be specific with your headings – don’t simply state “Reach your dreams! Buy Now!”

Use numbers whenever possible.Samcart The Embodied Year The Resilientbody

A solid beginning point is “How to achieve a [preferred state] WITHOUT [particular pain points].

2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to develop trust and convey feeling through video than text.

Plus, cold visitors are more likely to view an amusing (and instructional) video than they are to check out 10,000 words of sales text.

The sales video’s primary goal is to get them through the interest and desire stages of the AIDA design.

You can use numerous video sales letter structures, which I’ll cover in a future post.

The main issue with video sales letters is that your item can sound too great to be true. That’s where the next part is available in.

3. Consumer Reviews in 2019 and beyond… Clients are skeptical. Social evidence is the best psychological weapon we have to persuade people.

There is so much information out there that it is extremely challenging to know which to trust.

Social proof offers us an easy escape … if countless people have actually currently trusted you and they still look happy … then it’s probably a sure thing.

And that’s precisely what a strong set of testimonials on your sales page can do.Samcart The Embodied Year The Resilientbody

If you put the testimonials right under the sales video, you accomplish this very well.

4. A Vibrant Warranty
If they have actually made it this far, it means they’re practically prepared to buy. Now you just need that last tiny touch to make them purchase …

And that’s what a rock-solid item guarantee is everything about.

Reviews have actually shown that your product has worked for others … however your reader will naturally think:

But what if it simply doesn’t work for me?

That’s a natural fear everybody will have, and it’s your task to assure them with an item guarantee.

There are numerous successful formats for warranties:

30+ day refund 110% refund warranty.
Your consumer wants to be assured that you will still support them once you have their cash.

5. A clear, simple call to action.
This part is easy, but so important.

You require really to ask for their cash and take it!Samcart The Embodied Year The Resilientbody

Here’s where your checkout kind can be found in.

The main objective of this action is making the process as simple as possible for your users.

Do not request for 40 data points that you do not require.

Don’t wish to deliver anything? Then you do not require their shipping address!

This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.

I choose using a 2 action checkout process to break up the order form and make the user seem like they are progressing through checkout.

Where should we go next?

This guide gave you a summary of existing best practices. I hope you enjoyed it. Moreover, it is very important to resolve the concept that a specific tool is necessary to reach the objective.

Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!