Funnels can be complicated … really made complex, so complex that the majority of people quit before they introduce their very first real project. What if you could simplify this and put a sales funnel on a single page? Samcart Thank You Page
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can create a single web page with the right structure to transform cold traffic into clients …
Pretty cool concept, right? Samcart Thank You Page
Well, it absolutely caught on due to the fact that Samcart is able to charge exceptionally high rates for this pledge:
Samcart provides you 18+ templates to assist you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be duplicated at a fraction of the rate.Samcart Thank You Page
In fact, using Cartflows and your preferred WordPress page builder (or perhaps just Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome.Samcart Thank You Page
A typical method to do this is what’s known as the “AIDA” design:
In this particular order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the guarantee of your product and its capability to eliminate their discomfort or achieve their wanted condition
Action: provide the opportunity to buy
Many sales funnels extend these steps throughout multiple pages, procedures, e-mails, etc.
The primary claim of the one-page funnel is to reduce the procedure to a single page.Samcart Thank You Page
An effective page will clearly execute each of these steps. Let’s take a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the development procedure. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – take a look at the complete evaluation).
More information on each principle below (along with a link to download the entire funnel!).
Get the entire funnel for free????
The free One Page Funnel has actually expired … However make sure you register, due to the fact that I have huge plans for funnel builders in the works soon!Samcart Thank You Page
This easy (however efficient) page structure includes all the components of the One Page Funnel. Let’s take a quick look at each part.
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. An Engaging Heading
The whole point of the heading is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s best headings make a big promise/bold claim that you will support and support in the remainder of the page.
1.Never lie … seriously – there suffice crappy online marketers out there currently.
Specify with your headings – don’t just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.Samcart Thank You Page
A solid beginning point is “How to accomplish a [desired state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to build trust and communicate emotion through video than text.
Plus, cold visitors are more likely to view an entertaining (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too good to be true. That’s where the next component can be found in.
3. Customer Testimonials in 2019 and beyond… Consumers are hesitant. Social evidence is the best mental weapon we need to persuade people.
There is so much info out there that it is extremely hard to understand which to trust.
Social proof offers us a simple way out … if thousands of people have actually currently trusted you and they still look happy … then it’s most likely a sure thing.
Which’s precisely what a strong set of testimonials on your sales page can do.Samcart Thank You Page
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Vibrant Assurance
If they’ve made it this far, it means they’re practically all set to purchase. Now you just require that last small touch to make them buy …
And that’s what a rock-solid item warranty is all about.
Reviews have actually revealed that your product has worked for others … however your reader will naturally believe:
However what if it just doesn’t work for me?
That’s a natural fear everybody will have, and it’s your task to assure them with an item assurance.
There are a number of effective formats for warranties:
30+ day cash back 110% money back warranty.
Your client wishes to be assured that you will still support them when you have their cash.
5. A clear, easy call to action.
This part is simple, however so essential.
You require really to ask for their cash and take it!Samcart Thank You Page
Here’s where your checkout type comes in.
The main goal of this step is making the procedure as simple as possible for your users.
Do not ask for 40 information points that you do not require.
Don’t want to deliver anything? Then you do not need their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer using a 2 action checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This tutorial offered you an introduction of current best practices. I hope you enjoyed it. Additionally, it’s important to eliminate the concept that a certain tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!