Funnels can be complicated … truly complicated, so complex that many people give up prior to they introduce their first real campaign. What if you could simplify this and put a sales funnel on a single page? Samcart Subaccount

Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s get going.

What is the one-page funnel?

Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.

The basic idea is that you can design a single web page with the right structure to transform cold traffic into customers …

Pretty cool concept, right? Samcart Subaccount

Well, it definitely caught on due to the fact that Samcart has the ability to charge exceptionally high prices for this guarantee:

Samcart gives you 18+ templates to assist you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be replicated at a portion of the cost.Samcart Subaccount

In fact, using Cartflows and your preferred WordPress page contractor (or perhaps just Gutenberg).

Why does the one page funnel work?

Let’s take a glimpse at why sales funnels work.

Since it takes them through a journey until a purchase is the only logical outcome.Samcart Subaccount

A typical way to do this is what’s called the “AIDA” model:

In this particular order, you need to:

Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your item and its ability to eliminate their discomfort or accomplish their desired condition
Action: give them the opportunity to purchase

A lot of sales funnels extend these steps across multiple pages, processes, e-mails, and so on.

The primary claim of the one-page funnel is to reduce the process to a single page.Samcart Subaccount

An effective page will clearly execute each of these actions. Let’s have a look at what such a page appears like.

How to implement the One Page Funnel utilizing Cartflows and Thrive Architect?

Follow this tutorial to get a step by step introduction of the production process. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – take a look at the full review).

More details on each principle listed below (in addition to a link to download the whole funnel!).

Get the entire funnel free of charge????
The totally free One Page Funnel has ended … But make sure you sign up, because I have huge plans for funnel builders in the works quickly!Samcart Subaccount

This easy (but reliable) page structure includes all the elements of the One Page Funnel. Let’s take a glance at each part.

Here’s a quick breakdown of the significant elements of the One Page Funnel:

1. A Compelling Heading
The whole point of the heading is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires improvement.

The One Page Funnel’s best headlines make a big promise/bold claim that you will support and assistance in the rest of the page.

Some suggestions:

1.Never lie … seriously – there are enough lousy online marketers out there already.

Specify with your headlines – do not simply state “Reach your dreams! Buy Now!”

Use numbers whenever possible.Samcart Subaccount

A solid starting point is “How to accomplish a [wanted state] WITHOUT [specific pain points].

2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to construct trust and communicate emotion through video than text.

Plus, cold visitors are most likely to enjoy an amusing (and educational) video than they are to read through 10,000 words of sales text.

The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.

You can use a number of video sales letter structures, which I’ll cover in a future post.

The main problem with video sales letters is that your product can sound too great to be true. That’s where the next element can be found in.

3. Consumer Reviews in 2019 and beyond… Customers are doubtful. Social evidence is the best psychological weapon we need to persuade individuals.

There is a lot details out there that it is exceptionally tough to understand which to trust.

Social proof provides us a simple escape … if thousands of people have currently trusted you and they still look happy … then it’s most likely a sure thing.

And that’s precisely what a strong set of reviews on your sales page can do.Samcart Subaccount

If you put the reviews right under the sales video, you accomplish this extremely well.

4. A Bold Assurance
If they have actually made it this far, it indicates they’re almost prepared to buy. Now you just need that last small touch to make them purchase …

And that’s what a rock-solid product guarantee is all about.

Testimonials have actually shown that your product has actually worked for others … but your reader will naturally believe:

However what if it just doesn’t work for me?

That’s a natural fear everyone will have, and it’s your task to reassure them with an item warranty.

There are numerous successful formats for service warranties:

30+ day money back 110% refund assurance.
Your client wants to be reassured that you will still support them as soon as you have their cash.

5. A clear, simple call to action.
This part is simple, however so crucial.

You need really to request their money and take it!Samcart Subaccount

Here’s where your checkout form is available in.

The main objective of this step is making the procedure as simple as possible for your users.

Do not request 40 information points that you do not require.

Don’t wish to deliver anything? Then you don’t need their shipping address!

This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.

I choose utilizing a 2 step checkout process to separate the order form and make the user seem like they are advancing through checkout.

Where should we go next?

This tutorial provided you a summary of current finest practices. I hope you enjoyed it. Moreover, it’s important to resolve the concept that a particular tool is essential to reach the goal.

Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!