Funnels can be complicated … actually complicated, so complicated that many people give up prior to they introduce their very first real project. What if you could simplify this and put a sales funnel on a single page? Samcart Subaccount
Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can design a single websites with the ideal structure to convert cold traffic into consumers …
Pretty cool idea, right? Samcart Subaccount
Well, it certainly caught on because Samcart has the ability to charge extremely high prices for this promise:
Samcart provides you 18+ templates to assist you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be duplicated at a portion of the cost.Samcart Subaccount
In fact, utilizing Cartflows and your preferred WordPress page contractor (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome.Samcart Subaccount
A typical way to do this is what’s called the “AIDA” model:
In this specific order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the pledge of your product and its capability to remove their discomfort or attain their desired condition
Action: give them the opportunity to buy
Many sales funnels extend these actions throughout numerous pages, processes, emails, etc.
The main claim of the one-page funnel is to reduce the procedure to a single page.Samcart Subaccount
An effective page will clearly execute each of these steps. Let’s take a look at what such a page looks like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the development process. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the complete review).
More details on each idea listed below (as well as a link to download the whole funnel!).
Get the whole funnel free of charge????
The complimentary One Page Funnel has ended … But ensure you register, since I have huge plans for funnel home builders in the works quickly!Samcart Subaccount
This easy (however effective) page structure consists of all the parts of the One Page Funnel. Let’s take a glance at each part.
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. An Engaging Headline
The entire point of the headline is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it requires improvement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will support and support in the rest of the page.
1.Never ever lie … seriously – there suffice crappy online marketers out there already.
Specify with your headings – don’t just state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.Samcart Subaccount
A solid beginning point is “How to attain a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to build trust and communicate feeling through video than text.
Plus, cold visitors are most likely to see an amusing (and instructional) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too great to be real. That’s where the next part is available in.
3. Customer Reviews in 2019 and beyond… Consumers are doubtful. Social evidence is the very best mental weapon we need to encourage people.
There is a lot details out there that it is exceptionally challenging to know which to trust.
Social proof provides us a simple way out … if thousands of individuals have currently trusted you and they still look happy … then it’s most likely a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.Samcart Subaccount
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Vibrant Warranty
If they’ve made it this far, it suggests they’re practically all set to purchase. Now you just require that last tiny touch to make them buy …
Which’s what a rock-solid product assurance is all about.
Reviews have actually shown that your item has worked for others … however your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to reassure them with a product warranty.
There are several successful formats for guarantees:
30+ day cash back 110% money back guarantee.
Your client wishes to be assured that you will still support them once you have their money.
5. A clear, basic call to action.
This part is basic, but so important.
You require really to request for their money and take it!Samcart Subaccount
Here’s where your checkout type is available in.
The main goal of this action is making the procedure as easy as possible for your users.
Do not request for 40 information points that you do not require.
Do not wish to ship anything? Then you do not need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 step checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide gave you an introduction of existing finest practices. I hope you enjoyed it. In addition, it is essential to resolve the idea that a particular tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!