Funnels can be made complex … truly complicated, so complicated that most people give up before they launch their first real campaign. What if you could simplify this and put a sales funnel on a single page? Samcart Sca Compliance
Well, that’s specifically what this tutorial will cover. Have we piqued your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can develop a single web page with the ideal structure to convert cold traffic into customers …
Pretty cool concept, right? Samcart Sca Compliance
Well, it absolutely caught on because Samcart has the ability to charge incredibly high costs for this promise:
Samcart offers you 18+ design templates to assist you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be duplicated at a fraction of the price.Samcart Sca Compliance
In fact, using Cartflows and your preferred WordPress page contractor (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome.Samcart Sca Compliance
A typical way to do this is what’s known as the “AIDA” model:
In this particular order, you need to:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the pledge of your item and its ability to remove their discomfort or attain their preferred condition
Action: provide the opportunity to buy
Most sales funnels extend these actions throughout multiple pages, procedures, e-mails, and so on.
The primary claim of the one-page funnel is to shorten the procedure to a single page.Samcart Sca Compliance
A successful page will plainly execute each of these steps. Let’s take a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the production process. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete evaluation).
More information on each concept below (along with a link to download the whole funnel!).
Get the entire funnel for free????
The complimentary One Page Funnel has ended … But make certain you sign up, since I have big plans for funnel contractors in the works soon!Samcart Sca Compliance
This easy (however reliable) page structure includes all the elements of the One Page Funnel. Let’s take a peek at each part.
Here’s a quick breakdown of the significant components of the One Page Funnel:
1. A Compelling Headline
The entire point of the heading is to catch the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will support and support in the remainder of the page.
1.Never lie … seriously – there are enough crappy marketers out there already.
Specify with your headings – do not just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.Samcart Sca Compliance
A solid starting point is “How to achieve a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to build trust and convey emotion through video than text.
Plus, cold visitors are more likely to see an amusing (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA model.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too good to be true. That’s where the next component can be found in.
3. Consumer Testimonials in 2019 and beyond… Clients are doubtful. Social evidence is the best psychological weapon we need to persuade people.
There is so much information out there that it is incredibly tough to know which to trust.
Social proof provides us a simple escape … if thousands of individuals have currently trusted you and they still look happy … then it’s most likely a winner.
And that’s exactly what a strong set of testimonials on your sales page can do.Samcart Sca Compliance
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Vibrant Guarantee
If they’ve made it this far, it suggests they’re practically ready to purchase. Now you just require that last small touch to make them buy …
Which’s what a rock-solid item guarantee is everything about.
Reviews have actually shown that your product has actually worked for others … but your reader will naturally think:
But what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to reassure them with a product guarantee.
There are several successful formats for guarantees:
30+ day money back 110% cash back guarantee.
Your customer wishes to be assured that you will still support them as soon as you have their cash.
5. A clear, easy call to action.
This part is simple, however so essential.
You need really to request for their money and take it!Samcart Sca Compliance
Here’s where your checkout kind can be found in.
The main goal of this step is making the process as easy as possible for your users.
Do not ask for 40 data points that you do not need.
Do not wish to deliver anything? Then you do not require their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 action checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide gave you an overview of existing best practices. I hope you enjoyed it. Moreover, it is essential to eliminate the concept that a specific tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!