Funnels can be made complex … really complicated, so complex that most people give up prior to they launch their first genuine campaign. What if you could simplify this and put a sales funnel on a single page? Samcart Review
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can design a single web page with the right structure to convert cold traffic into clients …
Pretty cool idea, right? Samcart Review
Well, it definitely caught on since Samcart has the ability to charge very high costs for this promise:
Samcart offers you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a fraction of the cost.Samcart Review
In fact, utilizing Cartflows and your favorite WordPress page builder (and even just Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.Samcart Review
A typical way to do this is what’s known as the “AIDA” model:
In this specific order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the promise of your product and its ability to eliminate their pain or accomplish their desired condition
Action: give them the opportunity to buy
A lot of sales funnels extend these actions throughout numerous pages, processes, e-mails, etc.
The main claim of the one-page funnel is to shorten the process to a single page.Samcart Review
A successful page will clearly perform each of these actions. Let’s take a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the production procedure. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the complete evaluation).
More details on each principle below (along with a link to download the whole funnel!).
Get the entire funnel totally free????
The free One Page Funnel has actually expired … But ensure you register, due to the fact that I have big prepare for funnel home builders in the works quickly!Samcart Review
This basic (but efficient) page structure consists of all the elements of the One Page Funnel. Let’s take a glance at each element.
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. An Engaging Heading
The entire point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it needs enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and assistance in the remainder of the page.
1.Never ever lie … seriously – there are enough bad online marketers out there already.
Be specific with your headlines – do not simply state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.Samcart Review
A strong beginning point is “How to attain a [preferred state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to build trust and convey emotion through video than text.
Plus, cold visitors are most likely to view an entertaining (and academic) video than they are to check out 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too good to be real. That’s where the next element can be found in.
3. Customer Testimonials in 2019 and beyond… Consumers are skeptical. Social evidence is the very best mental weapon we have to convince individuals.
There is so much info out there that it is exceptionally hard to understand which to trust.
Social evidence offers us a simple escape … if thousands of people have already trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of reviews on your sales page can do.Samcart Review
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Vibrant Guarantee
If they’ve made it this far, it indicates they’re nearly all set to purchase. Now you just need that last tiny touch to make them buy …
And that’s what a rock-solid product warranty is everything about.
Testimonials have shown that your item has worked for others … however your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to reassure them with an item assurance.
There are numerous effective formats for service warranties:
30+ day refund 110% cash back warranty.
Your customer wishes to be assured that you will still support them once you have their cash.
5. A clear, easy call to action.
This part is easy, but so crucial.
You require really to ask for their money and take it!Samcart Review
Here’s where your checkout kind is available in.
The primary objective of this step is making the procedure as easy as possible for your users.
Do not request for 40 data points that you do not require.
Don’t want to deliver anything? Then you don’t need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer using a 2 step checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide provided you a summary of current best practices. I hope you enjoyed it. Furthermore, it is essential to dispel the concept that a particular tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!