Funnels can be made complex … actually complicated, so complicated that most people give up prior to they release their very first genuine project. What if you could streamline this and put a sales funnel on a single page? Samcart Review Glassdoor
Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can design a single web page with the ideal structure to transform cold traffic into consumers …
Pretty cool concept, right? Samcart Review Glassdoor
Well, it certainly caught on because Samcart is able to charge exceptionally high rates for this pledge:
Samcart offers you 18+ templates to assist you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be reproduced at a fraction of the cost.Samcart Review Glassdoor
In fact, using Cartflows and your preferred WordPress page home builder (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.Samcart Review Glassdoor
A typical method to do this is what’s referred to as the “AIDA” design:
In this specific order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the guarantee of your product and its capability to remove their discomfort or attain their wanted condition
Action: provide the opportunity to buy
The majority of sales funnels extend these actions across numerous pages, procedures, e-mails, etc.
The primary claim of the one-page funnel is to shorten the process to a single page.Samcart Review Glassdoor
An effective page will plainly perform each of these steps. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the production procedure. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete evaluation).
More information on each concept below (as well as a link to download the whole funnel!).
Get the whole funnel for free????
The totally free One Page Funnel has actually ended … However make certain you sign up, due to the fact that I have huge plans for funnel contractors in the works soon!Samcart Review Glassdoor
This easy (however efficient) page structure consists of all the components of the One Page Funnel. Let’s take a quick look at each element.
Here’s a fast breakdown of the major components of the One Page Funnel:
1. An Engaging Headline
The entire point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will back up and support in the rest of the page.
Some tips:
1.Never ever lie … seriously – there suffice bad online marketers out there already.
Specify with your headings – do not just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.Samcart Review Glassdoor
A strong beginning point is “How to achieve a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to construct trust and communicate emotion through video than text.
Plus, cold visitors are more likely to watch an amusing (and academic) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA model.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too good to be real. That’s where the next component is available in.
3. Customer Testimonials in 2019 and beyond… Customers are skeptical. Social proof is the very best mental weapon we have to encourage individuals.
There is a lot information out there that it is exceptionally difficult to understand which to trust.
Social proof provides us a simple escape … if countless individuals have already trusted you and they still look happy … then it’s most likely a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.Samcart Review Glassdoor
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Bold Guarantee
If they’ve made it this far, it indicates they’re nearly ready to purchase. Now you simply require that last small touch to make them buy …
And that’s what a rock-solid product guarantee is everything about.
Testimonials have shown that your product has worked for others … however your reader will naturally think:
But what if it just does not work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with an item warranty.
There are numerous effective formats for service warranties:
30+ day refund 110% money back assurance.
Your client wants to be reassured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is simple, but so important.
You need in fact to request their cash and take it!Samcart Review Glassdoor
Here’s where your checkout type comes in.
The main objective of this step is making the procedure as simple as possible for your users.
Do not ask for 40 data points that you do not need.
Do not wish to ship anything? Then you don’t require their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 step checkout procedure to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This tutorial offered you a summary of present finest practices. I hope you enjoyed it. In addition, it is essential to dispel the concept that a particular tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!