Funnels can be made complex … truly complicated, so complicated that many people give up prior to they launch their first genuine campaign. What if you could simplify this and put a sales funnel on a single page? Samcart Pricing
Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can design a single websites with the right structure to convert cold traffic into consumers …
Pretty cool idea, right? Samcart Pricing
Well, it definitely caught on due to the fact that Samcart is able to charge extremely high costs for this guarantee:
Samcart gives you 18+ templates to help you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be replicated at a portion of the price.Samcart Pricing
In fact, using Cartflows and your preferred WordPress page builder (or perhaps just Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.Samcart Pricing
A common way to do this is what’s referred to as the “AIDA” model:
In this particular order, you must:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the pledge of your product and its ability to remove their discomfort or accomplish their desired condition
Action: provide the chance to buy
Most sales funnels extend these steps across multiple pages, processes, e-mails, etc.
The main claim of the one-page funnel is to shorten the process to a single page.Samcart Pricing
An effective page will clearly carry out each of these actions. Let’s have a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the production procedure. We will construct the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – take a look at the complete evaluation).
More information on each principle listed below (in addition to a link to download the entire funnel!).
Get the entire funnel totally free????
The free One Page Funnel has actually expired … But make sure you sign up, since I have big prepare for funnel contractors in the works quickly!Samcart Pricing
This easy (but effective) page structure includes all the parts of the One Page Funnel. Let’s take a peek at each element.
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. An Engaging Headline
The entire point of the heading is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it needs improvement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will back up and assistance in the remainder of the page.
1.Never lie … seriously – there suffice bad marketers out there already.
Specify with your headings – don’t simply state “Reach your dreams! Buy Now!”
Use numbers whenever possible.Samcart Pricing
A strong starting point is “How to achieve a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to build trust and communicate emotion through video than text.
Plus, cold visitors are more likely to enjoy an entertaining (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too good to be true. That’s where the next component comes in.
3. Client Testimonials in 2019 and beyond… Customers are doubtful. Social evidence is the very best psychological weapon we have to persuade individuals.
There is so much details out there that it is exceptionally hard to understand which to trust.
Social proof provides us an easy escape … if thousands of individuals have actually currently trusted you and they still look happy … then it’s most likely a safe bet.
Which’s exactly what a strong set of reviews on your sales page can do.Samcart Pricing
If you put the reviews right under the sales video, you achieve this very well.
4. A Vibrant Guarantee
If they have actually made it this far, it indicates they’re nearly ready to purchase. Now you just require that last tiny touch to make them buy …
Which’s what a rock-solid product warranty is all about.
Reviews have shown that your item has actually worked for others … but your reader will naturally believe:
But what if it simply does not work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with an item assurance.
There are a number of successful formats for guarantees:
30+ day money back 110% refund warranty.
Your consumer wishes to be reassured that you will still support them as soon as you have their money.
5. A clear, basic call to action.
This part is easy, but so important.
You require really to request for their money and take it!Samcart Pricing
Here’s where your checkout type is available in.
The primary objective of this action is making the process as simple as possible for your users.
Do not request 40 data points that you do not require.
Don’t want to ship anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose utilizing a 2 action checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This tutorial provided you a summary of current best practices. I hope you enjoyed it. Furthermore, it is essential to resolve the idea that a specific tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!