Funnels can be made complex … truly made complex, so complex that many people quit prior to they introduce their first genuine project. What if you could simplify this and put a sales funnel on a single page? Samcart Pdf
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can design a single websites with the right structure to convert cold traffic into clients …
Pretty cool concept, right? Samcart Pdf
Well, it certainly caught on because Samcart has the ability to charge very high rates for this guarantee:
Samcart gives you 18+ design templates to assist you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a fraction of the rate.Samcart Pdf
In fact, using Cartflows and your favorite WordPress page contractor (and even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome.Samcart Pdf
A common way to do this is what’s known as the “AIDA” model:
In this particular order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the pledge of your item and its capability to remove their pain or attain their preferred condition
Action: give them the chance to purchase
Most sales funnels extend these steps throughout numerous pages, procedures, e-mails, and so on.
The primary claim of the one-page funnel is to reduce the process to a single page.Samcart Pdf
A successful page will clearly carry out each of these steps. Let’s take a look at what such a page looks like.
How to implement the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the development process. We will develop the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete evaluation).
More information on each idea listed below (as well as a link to download the whole funnel!).
Get the whole funnel for free????
The free One Page Funnel has ended … However make sure you sign up, because I have big prepare for funnel home builders in the works quickly!Samcart Pdf
This simple (but reliable) page structure includes all the elements of the One Page Funnel. Let’s take a peek at each part.
Here’s a quick breakdown of the major components of the One Page Funnel:
1. An Engaging Headline
The entire point of the headline is to catch the reader’s attention. If you read your headline and think, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will back up and assistance in the rest of the page.
1.Never lie … seriously – there are enough bad online marketers out there currently.
Be specific with your headings – don’t simply state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.Samcart Pdf
A solid starting point is “How to attain a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to develop trust and communicate feeling through video than text.
Plus, cold visitors are most likely to watch an entertaining (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA model.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too good to be true. That’s where the next part can be found in.
3. Customer Testimonials in 2019 and beyond… Customers are doubtful. Social evidence is the very best psychological weapon we need to encourage people.
There is a lot information out there that it is incredibly difficult to know which to trust.
Social proof gives us a simple escape … if thousands of people have already trusted you and they still look happy … then it’s most likely a sure thing.
Which’s precisely what a strong set of reviews on your sales page can do.Samcart Pdf
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Bold Assurance
If they have actually made it this far, it suggests they’re practically all set to purchase. Now you just need that last small touch to make them buy …
Which’s what a rock-solid item guarantee is everything about.
Reviews have actually shown that your product has actually worked for others … but your reader will naturally think:
But what if it simply does not work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with an item warranty.
There are several successful formats for service warranties:
30+ day refund 110% refund assurance.
Your client wishes to be reassured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is simple, however so crucial.
You require really to ask for their cash and take it!Samcart Pdf
Here’s where your checkout form is available in.
The main goal of this action is making the procedure as easy as possible for your users.
Do not request 40 information points that you do not need.
Don’t wish to ship anything? Then you don’t require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 action checkout process to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This tutorial provided you an overview of current finest practices. I hope you enjoyed it. Moreover, it is essential to resolve the concept that a particular tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!