Funnels can be made complex … actually complicated, so complex that the majority of people give up prior to they introduce their first real project. What if you could streamline this and put a sales funnel on a single page? Samcart Payment Plan
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can develop a single web page with the ideal structure to convert cold traffic into consumers …
Pretty cool concept, right? Samcart Payment Plan
Well, it definitely caught on because Samcart has the ability to charge exceptionally high rates for this guarantee:
Samcart offers you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be replicated at a fraction of the rate.Samcart Payment Plan
In fact, utilizing Cartflows and your preferred WordPress page builder (or even just Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.Samcart Payment Plan
A typical method to do this is what’s known as the “AIDA” design:
In this specific order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the promise of your item and its capability to remove their pain or accomplish their preferred condition
Action: give them the opportunity to buy
Most sales funnels extend these steps across several pages, processes, e-mails, etc.
The main claim of the one-page funnel is to reduce the procedure to a single page.Samcart Payment Plan
A successful page will plainly execute each of these actions. Let’s take a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the development procedure. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete review).
More details on each principle listed below (in addition to a link to download the whole funnel!).
Get the whole funnel for free????
The totally free One Page Funnel has actually expired … However make sure you register, since I have big plans for funnel builders in the works soon!Samcart Payment Plan
This easy (however effective) page structure includes all the parts of the One Page Funnel. Let’s take a glimpse at each element.
Here’s a quick breakdown of the significant components of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will support and assistance in the remainder of the page.
1.Never lie … seriously – there suffice lousy marketers out there currently.
Be specific with your headlines – do not just state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.Samcart Payment Plan
A solid beginning point is “How to attain a [wanted state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to construct trust and communicate feeling through video than text.
Plus, cold visitors are more likely to view an amusing (and academic) video than they are to check out 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA model.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too great to be real. That’s where the next component is available in.
3. Customer Reviews in 2019 and beyond… Clients are doubtful. Social proof is the best mental weapon we need to convince individuals.
There is a lot info out there that it is incredibly hard to know which to trust.
Social evidence provides us a simple way out … if countless individuals have actually currently trusted you and they still look happy … then it’s most likely a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.Samcart Payment Plan
If you put the reviews right under the sales video, you accomplish this extremely well.
4. A Bold Warranty
If they’ve made it this far, it indicates they’re nearly all set to buy. Now you simply require that last tiny touch to make them purchase …
Which’s what a rock-solid product assurance is all about.
Testimonials have actually revealed that your product has actually worked for others … however your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to reassure them with an item warranty.
There are numerous successful formats for service warranties:
30+ day money back 110% money back assurance.
Your customer wants to be assured that you will still support them when you have their cash.
5. A clear, easy call to action.
This part is simple, however so crucial.
You require actually to ask for their money and take it!Samcart Payment Plan
Here’s where your checkout type is available in.
The main goal of this action is making the process as simple as possible for your users.
Do not ask for 40 data points that you do not require.
Don’t wish to ship anything? Then you don’t require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 step checkout process to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This guide offered you an introduction of existing best practices. I hope you enjoyed it. Furthermore, it is necessary to resolve the concept that a particular tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!