Funnels can be made complex … truly complicated, so complicated that many people quit prior to they introduce their very first real project. What if you could streamline this and put a sales funnel on a single page? Samcart Paidmemberships Pro
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can design a single websites with the right structure to convert cold traffic into clients …
Pretty cool concept, right? Samcart Paidmemberships Pro
Well, it absolutely caught on because Samcart has the ability to charge extremely high costs for this promise:
Samcart gives you 18+ design templates to help you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be replicated at a fraction of the cost.Samcart Paidmemberships Pro
In fact, using Cartflows and your favorite WordPress page contractor (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome.Samcart Paidmemberships Pro
A typical way to do this is what’s called the “AIDA” design:
In this particular order, you need to:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the promise of your product and its ability to remove their pain or attain their wanted condition
Action: give them the opportunity to purchase
Most sales funnels extend these actions across several pages, processes, e-mails, and so on.
The main claim of the one-page funnel is to shorten the process to a single page.Samcart Paidmemberships Pro
An effective page will clearly perform each of these actions. Let’s take a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the production procedure. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the full evaluation).
More details on each idea listed below (as well as a link to download the entire funnel!).
Get the entire funnel totally free????
The totally free One Page Funnel has actually ended … However make sure you register, because I have big prepare for funnel builders in the works soon!Samcart Paidmemberships Pro
This basic (but effective) page structure includes all the elements of the One Page Funnel. Let’s take a quick look at each part.
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will support and support in the remainder of the page.
1.Never ever lie … seriously – there suffice lousy online marketers out there already.
Be specific with your headings – don’t just say “Reach your dreams! Buy Now!”
Use numbers whenever possible.Samcart Paidmemberships Pro
A solid beginning point is “How to accomplish a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to develop trust and communicate emotion through video than text.
Plus, cold visitors are most likely to watch an amusing (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too great to be true. That’s where the next element comes in.
3. Customer Testimonials in 2019 and beyond… Clients are doubtful. Social evidence is the best mental weapon we need to encourage people.
There is so much info out there that it is exceptionally challenging to understand which to trust.
Social proof provides us an easy way out … if thousands of people have actually currently trusted you and they still look happy … then it’s probably a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.Samcart Paidmemberships Pro
If you put the reviews right under the sales video, you achieve this effectively.
4. A Vibrant Guarantee
If they’ve made it this far, it means they’re nearly prepared to buy. Now you just require that last tiny touch to make them buy …
Which’s what a rock-solid item assurance is all about.
Testimonials have actually revealed that your item has actually worked for others … however your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your job to assure them with a product guarantee.
There are several successful formats for service warranties:
30+ day cash back 110% money back assurance.
Your client wants to be assured that you will still support them once you have their cash.
5. A clear, simple call to action.
This part is basic, however so essential.
You need really to request for their money and take it!Samcart Paidmemberships Pro
Here’s where your checkout form is available in.
The main goal of this action is making the procedure as easy as possible for your users.
Do not ask for 40 information points that you do not require.
Don’t wish to deliver anything? Then you don’t need their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 step checkout process to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This guide gave you a summary of existing finest practices. I hope you enjoyed it. Additionally, it’s important to eliminate the idea that a specific tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!