Funnels can be complicated … truly complicated, so complicated that most people give up prior to they release their first genuine project. What if you could streamline this and put a sales funnel on a single page? Samcart Paid Memberships Pro
Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can develop a single websites with the best structure to transform cold traffic into consumers …
Pretty cool concept, right? Samcart Paid Memberships Pro
Well, it certainly caught on due to the fact that Samcart has the ability to charge exceptionally high costs for this pledge:
Samcart gives you 18+ design templates to help you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be reproduced at a portion of the cost.Samcart Paid Memberships Pro
In fact, utilizing Cartflows and your favorite WordPress page contractor (or even just Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome.Samcart Paid Memberships Pro
A common way to do this is what’s called the “AIDA” design:
In this specific order, you must:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the pledge of your item and its capability to eliminate their pain or attain their desired condition
Action: provide the opportunity to purchase
Many sales funnels extend these actions across several pages, procedures, emails, and so on.
The primary claim of the one-page funnel is to reduce the procedure to a single page.Samcart Paid Memberships Pro
A successful page will clearly execute each of these steps. Let’s take a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the production process. We will develop the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – check out the complete evaluation).
More details on each concept below (in addition to a link to download the entire funnel!).
Get the entire funnel for free????
The free One Page Funnel has ended … However make sure you register, since I have big prepare for funnel contractors in the works quickly!Samcart Paid Memberships Pro
This simple (but efficient) page structure consists of all the parts of the One Page Funnel. Let’s take a glimpse at each component.
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. An Engaging Heading
The entire point of the headline is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will support and assistance in the rest of the page.
Some ideas:
1.Never lie … seriously – there suffice crappy online marketers out there currently.
Be specific with your headlines – don’t just state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.Samcart Paid Memberships Pro
A strong starting point is “How to attain a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to develop trust and communicate emotion through video than text.
Plus, cold visitors are more likely to enjoy an entertaining (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too great to be true. That’s where the next element comes in.
3. Client Reviews in 2019 and beyond… Consumers are doubtful. Social proof is the best mental weapon we need to persuade people.
There is so much info out there that it is extremely difficult to understand which to trust.
Social proof provides us a simple way out … if thousands of people have already trusted you and they still look happy … then it’s probably a winner.
And that’s precisely what a strong set of testimonials on your sales page can do.Samcart Paid Memberships Pro
If you put the testimonials right under the sales video, you achieve this very well.
4. A Bold Warranty
If they have actually made it this far, it suggests they’re almost prepared to buy. Now you just need that last small touch to make them buy …
Which’s what a rock-solid item guarantee is everything about.
Testimonials have revealed that your product has actually worked for others … but your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to reassure them with an item assurance.
There are numerous effective formats for warranties:
30+ day money back 110% money back guarantee.
Your customer wishes to be reassured that you will still support them when you have their cash.
5. A clear, simple call to action.
This part is basic, however so important.
You require really to request for their cash and take it!Samcart Paid Memberships Pro
Here’s where your checkout type can be found in.
The primary objective of this step is making the process as simple as possible for your users.
Do not request 40 data points that you do not need.
Don’t wish to deliver anything? Then you don’t need their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 action checkout procedure to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This guide offered you a summary of current best practices. I hope you enjoyed it. Additionally, it is essential to eliminate the concept that a specific tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!