Funnels can be complicated … really complicated, so complex that many people give up prior to they launch their very first real campaign. What if you could streamline this and put a sales funnel on a single page? Samcart Order Notification
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can design a single websites with the ideal structure to transform cold traffic into clients …
Pretty cool idea, right? Samcart Order Notification
Well, it certainly caught on because Samcart has the ability to charge extremely high rates for this pledge:
Samcart provides you 18+ design templates to assist you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be reproduced at a portion of the rate.Samcart Order Notification
In fact, using Cartflows and your favorite WordPress page builder (or even just Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.Samcart Order Notification
A typical way to do this is what’s known as the “AIDA” model:
In this specific order, you must:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the promise of your product and its capability to eliminate their pain or accomplish their desired condition
Action: give them the chance to buy
The majority of sales funnels extend these steps throughout multiple pages, processes, emails, and so on.
The main claim of the one-page funnel is to reduce the procedure to a single page.Samcart Order Notification
A successful page will plainly carry out each of these steps. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the production procedure. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the full review).
More information on each idea listed below (along with a link to download the whole funnel!).
Get the whole funnel free of charge????
The free One Page Funnel has expired … But make sure you sign up, because I have huge prepare for funnel home builders in the works soon!Samcart Order Notification
This simple (however reliable) page structure includes all the parts of the One Page Funnel. Let’s take a quick look at each element.
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. An Engaging Heading
The entire point of the headline is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it needs improvement.
The One Page Funnel’s best headings make a big promise/bold claim that you will back up and assistance in the remainder of the page.
1.Never ever lie … seriously – there suffice lousy marketers out there currently.
Specify with your headlines – do not just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.Samcart Order Notification
A strong starting point is “How to attain a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to build trust and communicate feeling through video than text.
Plus, cold visitors are most likely to enjoy an amusing (and educational) video than they are to review 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too good to be true. That’s where the next element can be found in.
3. Customer Testimonials in 2019 and beyond… Customers are doubtful. Social evidence is the best mental weapon we have to convince people.
There is a lot information out there that it is extremely difficult to understand which to trust.
Social evidence gives us a simple way out … if countless individuals have actually already trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of testimonials on your sales page can do.Samcart Order Notification
If you put the testimonials right under the sales video, you achieve this very well.
4. A Vibrant Guarantee
If they have actually made it this far, it suggests they’re practically prepared to purchase. Now you simply need that last tiny touch to make them purchase …
Which’s what a rock-solid product guarantee is all about.
Testimonials have actually revealed that your item has actually worked for others … but your reader will naturally believe:
But what if it simply does not work for me?
That’s a natural worry everyone will have, and it’s your job to reassure them with a product warranty.
There are numerous effective formats for guarantees:
30+ day refund 110% money back assurance.
Your consumer wishes to be assured that you will still support them as soon as you have their cash.
5. A clear, basic call to action.
This part is simple, but so essential.
You require in fact to request their money and take it!Samcart Order Notification
Here’s where your checkout type can be found in.
The primary objective of this step is making the process as simple as possible for your users.
Do not request 40 data points that you do not need.
Do not want to deliver anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 action checkout process to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This guide provided you an overview of present best practices. I hope you enjoyed it. Moreover, it’s important to resolve the idea that a certain tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!