Funnels can be complicated … really made complex, so complicated that the majority of people give up before they release their first real project. What if you could streamline this and put a sales funnel on a single page? Samcart New Video Shows How I Made
Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can create a single websites with the best structure to convert cold traffic into clients …
Pretty cool concept, right? Samcart New Video Shows How I Made
Well, it definitely caught on since Samcart has the ability to charge incredibly high prices for this promise:
Samcart offers you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be duplicated at a fraction of the rate.Samcart New Video Shows How I Made
In fact, utilizing Cartflows and your preferred WordPress page home builder (or even just Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome.Samcart New Video Shows How I Made
A typical method to do this is what’s known as the “AIDA” design:
In this particular order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the pledge of your item and its capability to eliminate their pain or achieve their desired condition
Action: provide the chance to purchase
Many sales funnels extend these actions throughout numerous pages, procedures, e-mails, and so on.
The main claim of the one-page funnel is to shorten the process to a single page.Samcart New Video Shows How I Made
An effective page will plainly perform each of these steps. Let’s take a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the production procedure. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the full evaluation).
More details on each concept listed below (in addition to a link to download the entire funnel!).
Get the entire funnel for free????
The complimentary One Page Funnel has actually ended … But ensure you register, due to the fact that I have big prepare for funnel home builders in the works soon!Samcart New Video Shows How I Made
This simple (however reliable) page structure includes all the elements of the One Page Funnel. Let’s take a glance at each part.
Here’s a quick breakdown of the major components of the One Page Funnel:
1. An Engaging Headline
The whole point of the headline is to catch the reader’s attention. If you read your heading and think, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and support in the rest of the page.
1.Never ever lie … seriously – there are enough bad marketers out there already.
Be specific with your headlines – don’t simply state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.Samcart New Video Shows How I Made
A solid beginning point is “How to accomplish a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to construct trust and convey emotion through video than text.
Plus, cold visitors are more likely to enjoy an amusing (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be true. That’s where the next element is available in.
3. Client Reviews in 2019 and beyond… Customers are hesitant. Social proof is the best psychological weapon we need to convince individuals.
There is a lot information out there that it is incredibly tough to know which to trust.
Social proof provides us a simple way out … if countless people have already trusted you and they still look happy … then it’s probably a sure thing.
And that’s precisely what a strong set of reviews on your sales page can do.Samcart New Video Shows How I Made
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Vibrant Assurance
If they have actually made it this far, it suggests they’re nearly ready to purchase. Now you simply need that last small touch to make them purchase …
And that’s what a rock-solid item assurance is all about.
Reviews have actually revealed that your product has worked for others … but your reader will naturally believe:
But what if it simply does not work for me?
That’s a natural fear everyone will have, and it’s your task to reassure them with a product guarantee.
There are several effective formats for warranties:
30+ day cash back 110% money back guarantee.
Your client wishes to be reassured that you will still support them when you have their money.
5. A clear, basic call to action.
This part is basic, however so essential.
You need really to request for their cash and take it!Samcart New Video Shows How I Made
Here’s where your checkout kind comes in.
The primary objective of this step is making the process as easy as possible for your users.
Do not ask for 40 data points that you do not require.
Do not wish to deliver anything? Then you don’t need their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I choose utilizing a 2 step checkout procedure to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This tutorial gave you an overview of current finest practices. I hope you enjoyed it. In addition, it’s important to resolve the concept that a particular tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!