Funnels can be made complex … actually complicated, so complicated that most people give up before they release their very first real project. What if you could streamline this and put a sales funnel on a single page? Samcart Membermouse

Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s begin.

What is the one-page funnel?

Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.

The basic concept is that you can develop a single websites with the best structure to convert cold traffic into clients …

Pretty cool idea, right? Samcart Membermouse

Well, it certainly caught on because Samcart is able to charge exceptionally high costs for this guarantee:

Samcart provides you 18+ design templates to help you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be reproduced at a fraction of the cost.Samcart Membermouse

In fact, using Cartflows and your preferred WordPress page home builder (or even simply Gutenberg).

Why does the one page funnel work?

Let’s take a quick look at why sales funnels work.

Since it takes them through a journey till a purchase is the only logical outcome.Samcart Membermouse

A typical method to do this is what’s called the “AIDA” model:

In this specific order, you should:

Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the promise of your product and its capability to eliminate their pain or accomplish their desired condition
Action: provide the chance to buy

Most sales funnels extend these actions throughout multiple pages, processes, emails, and so on.

The main claim of the one-page funnel is to shorten the process to a single page.Samcart Membermouse

An effective page will clearly perform each of these actions. Let’s take a look at what such a page looks like.

How to execute the One Page Funnel using Cartflows and Thrive Designer?

Follow this tutorial to get a step by step summary of the creation process. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – take a look at the complete evaluation).

More information on each concept below (as well as a link to download the entire funnel!).

Get the whole funnel totally free????
The free One Page Funnel has actually ended … However make certain you sign up, since I have big prepare for funnel builders in the works soon!Samcart Membermouse

This easy (but efficient) page structure includes all the parts of the One Page Funnel. Let’s take a quick look at each part.

Here’s a fast breakdown of the significant parts of the One Page Funnel:

1. An Engaging Heading
The entire point of the heading is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires enhancement.

The One Page Funnel’s best headlines make a big promise/bold claim that you will support and assistance in the remainder of the page.

Some pointers:

1.Never ever lie … seriously – there suffice bad online marketers out there currently.

Be specific with your headlines – do not simply state “Reach your dreams! Purchase Now!”

Usage numbers whenever possible.Samcart Membermouse

A strong starting point is “How to attain a [preferred state] WITHOUT [specific pain points].

2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to build trust and convey emotion through video than text.

Plus, cold visitors are more likely to enjoy an amusing (and instructional) video than they are to go through 10,000 words of sales text.

The sales video’s primary objective is to get them through the interest and desire stages of the AIDA model.

You can utilize numerous video sales letter structures, which I’ll cover in a future post.

The primary problem with video sales letters is that your product can sound too good to be true. That’s where the next component can be found in.

3. Consumer Testimonials in 2019 and beyond… Consumers are hesitant. Social evidence is the best mental weapon we need to convince individuals.

There is a lot details out there that it is extremely difficult to know which to trust.

Social evidence gives us an easy way out … if countless people have actually currently trusted you and they still look happy … then it’s probably a sure thing.

Which’s precisely what a strong set of testimonials on your sales page can do.Samcart Membermouse

If you put the testimonials right under the sales video, you achieve this effectively.

4. A Vibrant Assurance
If they have actually made it this far, it indicates they’re practically all set to buy. Now you just need that last small touch to make them purchase …

And that’s what a rock-solid item assurance is everything about.

Testimonials have actually revealed that your product has worked for others … but your reader will naturally think:

However what if it just doesn’t work for me?

That’s a natural worry everyone will have, and it’s your task to assure them with an item assurance.

There are several effective formats for service warranties:

30+ day money back 110% refund guarantee.
Your consumer wants to be assured that you will still support them once you have their money.

5. A clear, basic call to action.
This part is simple, however so essential.

You need in fact to request their money and take it!Samcart Membermouse

Here’s where your checkout kind can be found in.

The primary goal of this action is making the procedure as simple as possible for your users.

Do not request for 40 information points that you do not require.

Do not want to deliver anything? Then you do not require their shipping address!

This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.

I prefer using a 2 action checkout procedure to break up the order form and make the user seem like they are progressing through checkout.

Where should we go next?

This guide provided you a summary of present finest practices. I hope you enjoyed it. Furthermore, it is very important to resolve the concept that a certain tool is necessary to reach the goal.

Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!