Funnels can be made complex … actually made complex, so complicated that most people give up before they launch their first real project. What if you could simplify this and put a sales funnel on a single page? Samcart Login Page
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can design a single websites with the ideal structure to transform cold traffic into clients …
Pretty cool concept, right? Samcart Login Page
Well, it certainly caught on due to the fact that Samcart is able to charge exceptionally high prices for this promise:
Samcart gives you 18+ design templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be reproduced at a fraction of the rate.Samcart Login Page
In fact, utilizing Cartflows and your preferred WordPress page contractor (and even just Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome.Samcart Login Page
A common method to do this is what’s referred to as the “AIDA” model:
In this particular order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the guarantee of your product and its capability to remove their discomfort or achieve their preferred condition
Action: give them the chance to buy
Most sales funnels extend these steps across numerous pages, procedures, emails, etc.
The primary claim of the one-page funnel is to reduce the process to a single page.Samcart Login Page
An effective page will clearly carry out each of these actions. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the production procedure. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – check out the full review).
More details on each concept below (along with a link to download the entire funnel!).
Get the entire funnel free of charge????
The free One Page Funnel has actually ended … But ensure you sign up, since I have big prepare for funnel builders in the works quickly!Samcart Login Page
This basic (however reliable) page structure includes all the elements of the One Page Funnel. Let’s take a glimpse at each component.
Here’s a quick breakdown of the major elements of the One Page Funnel:
1. An Engaging Headline
The whole point of the heading is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will support and support in the rest of the page.
1.Never lie … seriously – there are enough crappy marketers out there currently.
Be specific with your headlines – don’t simply say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.Samcart Login Page
A strong beginning point is “How to attain a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to develop trust and communicate emotion through video than text.
Plus, cold visitors are more likely to enjoy an entertaining (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA design.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too excellent to be true. That’s where the next part comes in.
3. Client Reviews in 2019 and beyond… Customers are doubtful. Social evidence is the best psychological weapon we need to encourage people.
There is so much details out there that it is extremely challenging to understand which to trust.
Social evidence gives us an easy escape … if thousands of people have actually already trusted you and they still look happy … then it’s most likely a safe bet.
And that’s precisely what a strong set of reviews on your sales page can do.Samcart Login Page
If you put the testimonials right under the sales video, you achieve this very well.
4. A Vibrant Guarantee
If they’ve made it this far, it suggests they’re practically all set to purchase. Now you just require that last small touch to make them buy …
Which’s what a rock-solid product warranty is all about.
Testimonials have shown that your item has actually worked for others … however your reader will naturally believe:
However what if it just does not work for me?
That’s a natural worry everyone will have, and it’s your task to reassure them with an item guarantee.
There are several effective formats for service warranties:
30+ day cash back 110% refund assurance.
Your client wants to be reassured that you will still support them once you have their cash.
5. A clear, simple call to action.
This part is basic, however so crucial.
You require actually to ask for their cash and take it!Samcart Login Page
Here’s where your checkout type can be found in.
The main goal of this step is making the procedure as easy as possible for your users.
Do not request 40 information points that you do not need.
Do not wish to deliver anything? Then you don’t require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer using a 2 action checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This tutorial gave you an overview of current finest practices. I hope you enjoyed it. In addition, it is necessary to eliminate the concept that a certain tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!