Funnels can be made complex … actually complicated, so complicated that most people give up before they release their first real campaign. What if you could streamline this and put a sales funnel on a single page? Samcart List Of Zapier Integrations
Well, that’s specifically what this tutorial will cover. Have we piqued your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can create a single websites with the right structure to transform cold traffic into customers …
Pretty cool idea, right? Samcart List Of Zapier Integrations
Well, it absolutely caught on due to the fact that Samcart has the ability to charge very high prices for this promise:
Samcart provides you 18+ templates to assist you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be reproduced at a portion of the rate.Samcart List Of Zapier Integrations
In fact, using Cartflows and your favorite WordPress page home builder (or perhaps simply Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.Samcart List Of Zapier Integrations
A common method to do this is what’s called the “AIDA” model:
In this specific order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the pledge of your item and its ability to eliminate their discomfort or accomplish their desired condition
Action: give them the opportunity to purchase
A lot of sales funnels extend these actions across numerous pages, procedures, emails, and so on.
The primary claim of the one-page funnel is to reduce the procedure to a single page.Samcart List Of Zapier Integrations
A successful page will plainly execute each of these actions. Let’s take a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the creation procedure. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete evaluation).
More information on each principle below (as well as a link to download the entire funnel!).
Get the whole funnel free of charge????
The complimentary One Page Funnel has expired … However make certain you register, because I have big plans for funnel home builders in the works soon!Samcart List Of Zapier Integrations
This easy (but efficient) page structure includes all the components of the One Page Funnel. Let’s take a peek at each component.
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. A Compelling Headline
The whole point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will back up and support in the remainder of the page.
1.Never ever lie … seriously – there are enough bad online marketers out there already.
Specify with your headings – don’t just say “Reach your dreams! Buy Now!”
Use numbers whenever possible.Samcart List Of Zapier Integrations
A strong starting point is “How to accomplish a [preferred state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to construct trust and convey emotion through video than text.
Plus, cold visitors are most likely to enjoy an entertaining (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too good to be real. That’s where the next component can be found in.
3. Consumer Reviews in 2019 and beyond… Customers are doubtful. Social proof is the very best mental weapon we need to encourage individuals.
There is so much info out there that it is exceptionally hard to understand which to trust.
Social proof provides us a simple escape … if countless individuals have actually already trusted you and they still look happy … then it’s most likely a safe bet.
And that’s precisely what a strong set of reviews on your sales page can do.Samcart List Of Zapier Integrations
If you put the reviews right under the sales video, you accomplish this very well.
4. A Strong Assurance
If they have actually made it this far, it indicates they’re almost all set to buy. Now you just need that last tiny touch to make them buy …
Which’s what a rock-solid product warranty is all about.
Reviews have actually revealed that your product has actually worked for others … but your reader will naturally think:
But what if it simply does not work for me?
That’s a natural fear everyone will have, and it’s your task to assure them with an item assurance.
There are several successful formats for guarantees:
30+ day money back 110% cash back guarantee.
Your consumer wants to be reassured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is simple, however so essential.
You require actually to request for their cash and take it!Samcart List Of Zapier Integrations
Here’s where your checkout kind can be found in.
The main goal of this action is making the process as simple as possible for your users.
Do not ask for 40 information points that you do not require.
Do not wish to ship anything? Then you don’t need their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I choose utilizing a 2 action checkout procedure to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This guide offered you a summary of existing finest practices. I hope you enjoyed it. Furthermore, it is essential to eliminate the idea that a specific tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!