Funnels can be complicated … actually made complex, so complicated that most people give up prior to they launch their very first real campaign. What if you could streamline this and put a sales funnel on a single page? Samcart Landing Pages
Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can develop a single websites with the best structure to convert cold traffic into consumers …
Pretty cool idea, right? Samcart Landing Pages
Well, it absolutely caught on because Samcart is able to charge incredibly high prices for this guarantee:
Samcart gives you 18+ design templates to help you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be reproduced at a fraction of the rate.Samcart Landing Pages
In fact, using Cartflows and your preferred WordPress page contractor (or perhaps just Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.Samcart Landing Pages
A common method to do this is what’s called the “AIDA” design:
In this particular order, you need to:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the promise of your item and its capability to eliminate their pain or accomplish their preferred condition
Action: provide the chance to purchase
Many sales funnels extend these steps throughout several pages, procedures, emails, and so on.
The main claim of the one-page funnel is to reduce the process to a single page.Samcart Landing Pages
An effective page will plainly perform each of these actions. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the development procedure. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the complete evaluation).
More details on each concept listed below (along with a link to download the entire funnel!).
Get the entire funnel totally free????
The complimentary One Page Funnel has ended … However make sure you register, because I have big plans for funnel builders in the works soon!Samcart Landing Pages
This easy (however effective) page structure includes all the components of the One Page Funnel. Let’s take a quick look at each part.
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. An Engaging Heading
The whole point of the headline is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will back up and support in the rest of the page.
Some ideas:
1.Never lie … seriously – there suffice crappy online marketers out there currently.
Specify with your headings – do not simply state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.Samcart Landing Pages
A strong beginning point is “How to accomplish a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to develop trust and convey feeling through video than text.
Plus, cold visitors are most likely to watch an amusing (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA model.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too good to be true. That’s where the next component comes in.
3. Customer Testimonials in 2019 and beyond… Consumers are hesitant. Social evidence is the very best psychological weapon we need to convince individuals.
There is so much information out there that it is incredibly difficult to know which to trust.
Social proof offers us an easy way out … if countless people have actually already trusted you and they still look happy … then it’s probably a sure thing.
And that’s precisely what a strong set of testimonials on your sales page can do.Samcart Landing Pages
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Strong Assurance
If they have actually made it this far, it suggests they’re practically ready to buy. Now you just require that last small touch to make them buy …
And that’s what a rock-solid product assurance is all about.
Testimonials have actually shown that your product has worked for others … however your reader will naturally think:
However what if it just does not work for me?
That’s a natural fear everybody will have, and it’s your task to assure them with a product assurance.
There are several successful formats for warranties:
30+ day cash back 110% refund assurance.
Your client wants to be assured that you will still support them once you have their money.
5. A clear, basic call to action.
This part is simple, but so important.
You need really to request for their money and take it!Samcart Landing Pages
Here’s where your checkout form can be found in.
The main goal of this action is making the process as easy as possible for your users.
Do not request 40 information points that you do not require.
Do not want to ship anything? Then you don’t require their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 step checkout procedure to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This guide provided you an introduction of present best practices. I hope you enjoyed it. Moreover, it is necessary to resolve the idea that a certain tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!
