Funnels can be complicated … actually made complex, so complex that many people quit prior to they release their first genuine campaign. What if you could streamline this and put a sales funnel on a single page? Samcart Integrate With WordPress
Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can design a single websites with the best structure to convert cold traffic into clients …
Pretty cool idea, right? Samcart Integrate With WordPress
Well, it absolutely caught on since Samcart is able to charge exceptionally high rates for this guarantee:
Samcart offers you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a portion of the cost.Samcart Integrate With WordPress
In fact, utilizing Cartflows and your preferred WordPress page contractor (and even just Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome.Samcart Integrate With WordPress
A common way to do this is what’s called the “AIDA” model:
In this particular order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the promise of your product and its ability to remove their discomfort or attain their preferred condition
Action: give them the chance to buy
The majority of sales funnels extend these actions throughout several pages, procedures, e-mails, and so on.
The main claim of the one-page funnel is to reduce the process to a single page.Samcart Integrate With WordPress
A successful page will clearly perform each of these steps. Let’s take a look at what such a page appears like.
How to implement the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the production procedure. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the complete review).
More details on each principle listed below (in addition to a link to download the whole funnel!).
Get the whole funnel for free????
The complimentary One Page Funnel has actually ended … But make sure you register, because I have huge plans for funnel builders in the works quickly!Samcart Integrate With WordPress
This basic (however effective) page structure includes all the parts of the One Page Funnel. Let’s take a glimpse at each element.
Here’s a fast breakdown of the major components of the One Page Funnel:
1. An Engaging Heading
The entire point of the headline is to capture the reader’s attention. If you read your headline and believe, “meh …,” then it requires improvement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will back up and assistance in the remainder of the page.
1.Never ever lie … seriously – there are enough crappy online marketers out there already.
Be specific with your headlines – do not simply state “Reach your dreams! Buy Now!”
Use numbers whenever possible.Samcart Integrate With WordPress
A solid starting point is “How to attain a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to develop trust and convey feeling through video than text.
Plus, cold visitors are more likely to view an entertaining (and instructional) video than they are to check out 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA model.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too great to be true. That’s where the next component comes in.
3. Client Reviews in 2019 and beyond… Customers are doubtful. Social evidence is the best psychological weapon we need to persuade people.
There is so much information out there that it is extremely tough to understand which to trust.
Social evidence offers us an easy escape … if thousands of individuals have already trusted you and they still look happy … then it’s probably a winner.
And that’s exactly what a strong set of testimonials on your sales page can do.Samcart Integrate With WordPress
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Vibrant Assurance
If they’ve made it this far, it suggests they’re practically all set to buy. Now you simply need that last small touch to make them purchase …
Which’s what a rock-solid item warranty is all about.
Testimonials have shown that your item has worked for others … however your reader will naturally believe:
But what if it just does not work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with an item assurance.
There are numerous effective formats for warranties:
30+ day cash back 110% cash back assurance.
Your client wants to be reassured that you will still support them once you have their cash.
5. A clear, simple call to action.
This part is simple, however so essential.
You need in fact to request their money and take it!Samcart Integrate With WordPress
Here’s where your checkout kind is available in.
The main goal of this action is making the procedure as easy as possible for your users.
Do not request 40 information points that you do not need.
Don’t wish to ship anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 action checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This guide offered you an overview of present best practices. I hope you enjoyed it. Additionally, it is very important to dispel the idea that a certain tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!