Funnels can be complicated … truly made complex, so complex that most people give up before they release their first genuine project. What if you could streamline this and put a sales funnel on a single page? Samcart Infusionsoft Integration
Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can develop a single websites with the best structure to convert cold traffic into clients …
Pretty cool idea, right? Samcart Infusionsoft Integration
Well, it certainly caught on due to the fact that Samcart is able to charge incredibly high costs for this guarantee:
Samcart gives you 18+ templates to help you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be replicated at a fraction of the cost.Samcart Infusionsoft Integration
In fact, utilizing Cartflows and your preferred WordPress page builder (and even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome.Samcart Infusionsoft Integration
A common method to do this is what’s referred to as the “AIDA” design:
In this particular order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the pledge of your item and its ability to remove their discomfort or accomplish their wanted condition
Action: provide the chance to purchase
A lot of sales funnels extend these steps throughout several pages, processes, e-mails, and so on.
The main claim of the one-page funnel is to reduce the procedure to a single page.Samcart Infusionsoft Integration
A successful page will plainly carry out each of these actions. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the development process. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the full review).
More information on each principle listed below (along with a link to download the entire funnel!).
Get the whole funnel for free????
The totally free One Page Funnel has ended … But make sure you register, due to the fact that I have big prepare for funnel contractors in the works quickly!Samcart Infusionsoft Integration
This basic (but reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a glance at each part.
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. An Engaging Heading
The whole point of the headline is to catch the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and support in the rest of the page.
1.Never lie … seriously – there suffice lousy marketers out there currently.
Specify with your headlines – do not simply state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.Samcart Infusionsoft Integration
A strong starting point is “How to achieve a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to construct trust and convey feeling through video than text.
Plus, cold visitors are most likely to view an entertaining (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too good to be true. That’s where the next component comes in.
3. Customer Reviews in 2019 and beyond… Consumers are hesitant. Social evidence is the very best mental weapon we have to persuade people.
There is so much information out there that it is exceptionally tough to understand which to trust.
Social evidence provides us a simple escape … if countless individuals have actually currently trusted you and they still look happy … then it’s most likely a winner.
Which’s exactly what a strong set of reviews on your sales page can do.Samcart Infusionsoft Integration
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Bold Assurance
If they’ve made it this far, it implies they’re practically prepared to purchase. Now you simply need that last tiny touch to make them buy …
And that’s what a rock-solid item guarantee is all about.
Reviews have actually revealed that your product has actually worked for others … however your reader will naturally think:
But what if it simply doesn’t work for me?
That’s a natural fear everybody will have, and it’s your job to assure them with a product guarantee.
There are several effective formats for warranties:
30+ day refund 110% cash back assurance.
Your customer wants to be assured that you will still support them when you have their cash.
5. A clear, basic call to action.
This part is easy, however so important.
You need in fact to request their cash and take it!Samcart Infusionsoft Integration
Here’s where your checkout type can be found in.
The main goal of this step is making the procedure as easy as possible for your users.
Do not request for 40 data points that you do not need.
Do not wish to deliver anything? Then you do not require their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 action checkout procedure to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This tutorial gave you an introduction of present best practices. I hope you enjoyed it. Furthermore, it is very important to dispel the concept that a particular tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!