Funnels can be made complex … truly complicated, so complex that the majority of people quit before they release their first genuine campaign. What if you could streamline this and put a sales funnel on a single page? Samcart Gdpr Compliance
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can design a single web page with the ideal structure to transform cold traffic into clients …
Pretty cool idea, right? Samcart Gdpr Compliance
Well, it certainly caught on due to the fact that Samcart has the ability to charge incredibly high prices for this guarantee:
Samcart provides you 18+ design templates to help you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be reproduced at a fraction of the cost.Samcart Gdpr Compliance
In fact, utilizing Cartflows and your preferred WordPress page builder (or even just Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.Samcart Gdpr Compliance
A typical method to do this is what’s known as the “AIDA” design:
In this specific order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the promise of your item and its capability to remove their pain or achieve their desired condition
Action: give them the opportunity to purchase
Most sales funnels extend these actions across numerous pages, procedures, e-mails, etc.
The primary claim of the one-page funnel is to reduce the procedure to a single page.Samcart Gdpr Compliance
A successful page will plainly carry out each of these actions. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the creation process. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – have a look at the full review).
More details on each principle listed below (in addition to a link to download the entire funnel!).
Get the entire funnel totally free????
The totally free One Page Funnel has actually expired … But make sure you sign up, since I have huge plans for funnel builders in the works soon!Samcart Gdpr Compliance
This basic (however efficient) page structure consists of all the parts of the One Page Funnel. Let’s take a glimpse at each part.
Here’s a quick breakdown of the significant components of the One Page Funnel:
1. An Engaging Heading
The whole point of the heading is to catch the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will support and assistance in the rest of the page.
1.Never lie … seriously – there suffice bad online marketers out there already.
Specify with your headings – do not simply state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.Samcart Gdpr Compliance
A strong starting point is “How to attain a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to construct trust and communicate emotion through video than text.
Plus, cold visitors are more likely to view an amusing (and educational) video than they are to review 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA design.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too great to be true. That’s where the next element can be found in.
3. Customer Testimonials in 2019 and beyond… Clients are hesitant. Social evidence is the best psychological weapon we have to convince individuals.
There is a lot information out there that it is extremely hard to understand which to trust.
Social proof offers us an easy way out … if thousands of people have actually currently trusted you and they still look happy … then it’s probably a winner.
And that’s exactly what a strong set of testimonials on your sales page can do.Samcart Gdpr Compliance
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Vibrant Warranty
If they’ve made it this far, it means they’re practically ready to purchase. Now you simply need that last tiny touch to make them purchase …
And that’s what a rock-solid product assurance is everything about.
Testimonials have actually shown that your item has worked for others … but your reader will naturally think:
However what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with an item guarantee.
There are several effective formats for service warranties:
30+ day cash back 110% money back warranty.
Your consumer wishes to be assured that you will still support them as soon as you have their cash.
5. A clear, basic call to action.
This part is easy, however so important.
You require in fact to request for their money and take it!Samcart Gdpr Compliance
Here’s where your checkout kind is available in.
The primary objective of this action is making the procedure as simple as possible for your users.
Do not request for 40 information points that you do not require.
Don’t want to deliver anything? Then you don’t need their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 step checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This tutorial provided you an introduction of existing finest practices. I hope you enjoyed it. Moreover, it is very important to dispel the concept that a particular tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!