Funnels can be made complex … actually made complex, so complicated that the majority of people quit prior to they launch their first genuine project. What if you could streamline this and put a sales funnel on a single page? Samcart Forced Sandbox
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can design a single web page with the right structure to transform cold traffic into consumers …
Pretty cool idea, right? Samcart Forced Sandbox
Well, it absolutely caught on since Samcart is able to charge extremely high prices for this guarantee:
Samcart gives you 18+ templates to help you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be reproduced at a portion of the cost.Samcart Forced Sandbox
In fact, utilizing Cartflows and your preferred WordPress page builder (or even just Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.Samcart Forced Sandbox
A common way to do this is what’s referred to as the “AIDA” design:
In this particular order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the pledge of your item and its ability to remove their pain or accomplish their preferred condition
Action: give them the opportunity to purchase
The majority of sales funnels extend these steps throughout several pages, procedures, emails, and so on.
The main claim of the one-page funnel is to shorten the process to a single page.Samcart Forced Sandbox
An effective page will clearly execute each of these steps. Let’s have a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the creation process. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – have a look at the full review).
More details on each concept below (as well as a link to download the whole funnel!).
Get the whole funnel free of charge????
The complimentary One Page Funnel has ended … But make certain you sign up, because I have huge plans for funnel home builders in the works soon!Samcart Forced Sandbox
This basic (however reliable) page structure includes all the elements of the One Page Funnel. Let’s take a peek at each component.
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. An Engaging Headline
The whole point of the headline is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires improvement.
The One Page Funnel’s best headings make a big promise/bold claim that you will support and support in the remainder of the page.
Some tips:
1.Never lie … seriously – there suffice lousy online marketers out there already.
Be specific with your headlines – do not simply state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.Samcart Forced Sandbox
A strong beginning point is “How to attain a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to build trust and convey emotion through video than text.
Plus, cold visitors are most likely to see an entertaining (and academic) video than they are to review 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA model.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too excellent to be true. That’s where the next component is available in.
3. Client Testimonials in 2019 and beyond… Consumers are hesitant. Social proof is the very best psychological weapon we have to convince people.
There is so much details out there that it is extremely hard to understand which to trust.
Social evidence gives us an easy way out … if thousands of people have actually currently trusted you and they still look happy … then it’s most likely a safe bet.
Which’s precisely what a strong set of testimonials on your sales page can do.Samcart Forced Sandbox
If you put the reviews right under the sales video, you achieve this very well.
4. A Vibrant Warranty
If they have actually made it this far, it indicates they’re almost prepared to purchase. Now you simply require that last tiny touch to make them purchase …
Which’s what a rock-solid product guarantee is all about.
Reviews have actually revealed that your item has actually worked for others … but your reader will naturally believe:
However what if it just doesn’t work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with a product assurance.
There are several effective formats for warranties:
30+ day money back 110% refund warranty.
Your customer wishes to be assured that you will still support them when you have their money.
5. A clear, simple call to action.
This part is simple, but so essential.
You require actually to request their cash and take it!Samcart Forced Sandbox
Here’s where your checkout form can be found in.
The primary goal of this action is making the process as easy as possible for your users.
Do not request for 40 data points that you do not require.
Don’t wish to deliver anything? Then you don’t need their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose utilizing a 2 action checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This tutorial offered you an introduction of existing best practices. I hope you enjoyed it. Additionally, it’s important to resolve the concept that a particular tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!
