Funnels can be made complex … really complicated, so complex that most people give up before they introduce their first genuine project. What if you could simplify this and put a sales funnel on a single page? Samcart For WordPress
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can design a single websites with the best structure to convert cold traffic into consumers …
Pretty cool idea, right? Samcart For WordPress
Well, it definitely caught on because Samcart has the ability to charge extremely high costs for this pledge:
Samcart gives you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a portion of the rate.Samcart For WordPress
In fact, utilizing Cartflows and your preferred WordPress page builder (or perhaps just Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.Samcart For WordPress
A common method to do this is what’s referred to as the “AIDA” model:
In this particular order, you need to:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the pledge of your item and its ability to eliminate their discomfort or attain their desired condition
Action: provide the chance to buy
Many sales funnels extend these actions across numerous pages, processes, e-mails, etc.
The primary claim of the one-page funnel is to shorten the procedure to a single page.Samcart For WordPress
A successful page will clearly carry out each of these steps. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the production procedure. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete review).
More details on each idea below (as well as a link to download the entire funnel!).
Get the whole funnel totally free????
The free One Page Funnel has expired … However make certain you register, due to the fact that I have huge prepare for funnel contractors in the works quickly!Samcart For WordPress
This easy (but reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a quick look at each component.
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. An Engaging Heading
The entire point of the heading is to capture the reader’s attention. If you read your headline and think, “meh …,” then it requires improvement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will support and support in the rest of the page.
Some suggestions:
1.Never lie … seriously – there suffice lousy marketers out there already.
Be specific with your headings – do not just state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.Samcart For WordPress
A solid starting point is “How to achieve a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to develop trust and communicate feeling through video than text.
Plus, cold visitors are most likely to see an entertaining (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be real. That’s where the next element is available in.
3. Customer Reviews in 2019 and beyond… Consumers are doubtful. Social evidence is the best mental weapon we have to encourage individuals.
There is a lot details out there that it is exceptionally difficult to know which to trust.
Social evidence provides us a simple escape … if thousands of people have already trusted you and they still look happy … then it’s most likely a safe bet.
And that’s precisely what a strong set of reviews on your sales page can do.Samcart For WordPress
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Strong Assurance
If they’ve made it this far, it means they’re practically all set to purchase. Now you simply need that last tiny touch to make them purchase …
And that’s what a rock-solid product assurance is everything about.
Reviews have shown that your product has actually worked for others … however your reader will naturally believe:
However what if it simply does not work for me?
That’s a natural worry everyone will have, and it’s your task to assure them with an item assurance.
There are several effective formats for warranties:
30+ day cash back 110% money back guarantee.
Your client wishes to be assured that you will still support them as soon as you have their money.
5. A clear, basic call to action.
This part is basic, however so crucial.
You require really to ask for their money and take it!Samcart For WordPress
Here’s where your checkout kind is available in.
The primary objective of this step is making the process as easy as possible for your users.
Do not ask for 40 information points that you do not require.
Don’t wish to ship anything? Then you do not need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer using a 2 action checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide offered you an introduction of existing best practices. I hope you enjoyed it. Furthermore, it’s important to resolve the concept that a specific tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!