Funnels can be made complex … truly made complex, so complex that most people give up prior to they release their very first genuine project. What if you could streamline this and put a sales funnel on a single page? Samcart Footer Summary Page
Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can design a single websites with the ideal structure to transform cold traffic into clients …
Pretty cool idea, right? Samcart Footer Summary Page
Well, it definitely caught on due to the fact that Samcart has the ability to charge incredibly high costs for this pledge:
Samcart provides you 18+ design templates to help you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be duplicated at a portion of the price.Samcart Footer Summary Page
In fact, utilizing Cartflows and your preferred WordPress page builder (or even just Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.Samcart Footer Summary Page
A typical method to do this is what’s referred to as the “AIDA” model:
In this particular order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the guarantee of your product and its ability to remove their discomfort or accomplish their desired condition
Action: provide the opportunity to purchase
Many sales funnels extend these actions throughout numerous pages, processes, e-mails, etc.
The primary claim of the one-page funnel is to shorten the process to a single page.Samcart Footer Summary Page
A successful page will clearly perform each of these actions. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the creation procedure. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete review).
More information on each principle listed below (as well as a link to download the whole funnel!).
Get the entire funnel totally free????
The free One Page Funnel has actually ended … But make certain you register, since I have huge prepare for funnel contractors in the works quickly!Samcart Footer Summary Page
This easy (however reliable) page structure includes all the elements of the One Page Funnel. Let’s take a glance at each component.
Here’s a fast breakdown of the major components of the One Page Funnel:
1. A Compelling Headline
The whole point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.
The One Page Funnel’s best headings make a big promise/bold claim that you will back up and support in the remainder of the page.
Some pointers:
1.Never ever lie … seriously – there suffice crappy online marketers out there currently.
Specify with your headings – do not just state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.Samcart Footer Summary Page
A strong beginning point is “How to achieve a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to construct trust and communicate feeling through video than text.
Plus, cold visitors are most likely to see an amusing (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too good to be real. That’s where the next element can be found in.
3. Client Reviews in 2019 and beyond… Clients are skeptical. Social proof is the very best mental weapon we have to encourage individuals.
There is a lot details out there that it is exceptionally difficult to understand which to trust.
Social evidence offers us a simple escape … if thousands of individuals have actually currently trusted you and they still look happy … then it’s probably a safe bet.
Which’s exactly what a strong set of testimonials on your sales page can do.Samcart Footer Summary Page
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Bold Warranty
If they’ve made it this far, it indicates they’re practically ready to purchase. Now you just need that last small touch to make them purchase …
And that’s what a rock-solid product guarantee is everything about.
Testimonials have shown that your item has actually worked for others … however your reader will naturally think:
However what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your task to reassure them with an item assurance.
There are several successful formats for warranties:
30+ day cash back 110% cash back assurance.
Your client wishes to be assured that you will still support them once you have their money.
5. A clear, simple call to action.
This part is basic, however so important.
You need actually to ask for their cash and take it!Samcart Footer Summary Page
Here’s where your checkout kind can be found in.
The main objective of this step is making the procedure as simple as possible for your users.
Do not request 40 information points that you do not require.
Don’t want to ship anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 action checkout procedure to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This guide offered you an overview of current best practices. I hope you enjoyed it. Additionally, it is very important to eliminate the concept that a particular tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!
