Funnels can be complicated … actually made complex, so complicated that most people give up before they launch their very first real campaign. What if you could streamline this and put a sales funnel on a single page? Samcart Drip Integration
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can develop a single web page with the best structure to transform cold traffic into clients …
Pretty cool concept, right? Samcart Drip Integration
Well, it certainly caught on because Samcart has the ability to charge extremely high costs for this guarantee:
Samcart provides you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be replicated at a fraction of the price.Samcart Drip Integration
In fact, utilizing Cartflows and your favorite WordPress page builder (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.Samcart Drip Integration
A typical way to do this is what’s referred to as the “AIDA” design:
In this particular order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the pledge of your item and its ability to eliminate their pain or attain their desired condition
Action: give them the opportunity to purchase
Most sales funnels extend these actions across several pages, processes, e-mails, and so on.
The primary claim of the one-page funnel is to reduce the procedure to a single page.Samcart Drip Integration
An effective page will clearly carry out each of these actions. Let’s have a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the production procedure. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the full review).
More details on each principle listed below (in addition to a link to download the entire funnel!).
Get the entire funnel free of charge????
The complimentary One Page Funnel has actually expired … But make sure you register, because I have big plans for funnel contractors in the works soon!Samcart Drip Integration
This easy (but reliable) page structure includes all the elements of the One Page Funnel. Let’s take a glimpse at each part.
Here’s a quick breakdown of the major components of the One Page Funnel:
1. A Compelling Headline
The whole point of the heading is to catch the reader’s attention. If you read your heading and think, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will support and assistance in the rest of the page.
1.Never lie … seriously – there suffice crappy marketers out there currently.
Be specific with your headlines – do not simply say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.Samcart Drip Integration
A solid starting point is “How to attain a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to construct trust and convey feeling through video than text.
Plus, cold visitors are more likely to view an amusing (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be real. That’s where the next element comes in.
3. Consumer Reviews in 2019 and beyond… Customers are hesitant. Social proof is the best psychological weapon we have to encourage individuals.
There is so much info out there that it is incredibly difficult to know which to trust.
Social evidence gives us a simple escape … if countless people have actually currently trusted you and they still look happy … then it’s most likely a winner.
And that’s precisely what a strong set of reviews on your sales page can do.Samcart Drip Integration
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Bold Guarantee
If they have actually made it this far, it indicates they’re almost ready to buy. Now you simply need that last tiny touch to make them buy …
And that’s what a rock-solid product assurance is everything about.
Testimonials have actually revealed that your product has worked for others … but your reader will naturally believe:
But what if it simply does not work for me?
That’s a natural worry everyone will have, and it’s your job to assure them with a product guarantee.
There are several successful formats for service warranties:
30+ day refund 110% money back assurance.
Your consumer wants to be reassured that you will still support them once you have their cash.
5. A clear, simple call to action.
This part is easy, but so crucial.
You require actually to ask for their money and take it!Samcart Drip Integration
Here’s where your checkout kind can be found in.
The main objective of this step is making the procedure as easy as possible for your users.
Do not request 40 data points that you do not need.
Don’t want to deliver anything? Then you don’t require their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I choose utilizing a 2 step checkout process to break up the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This guide offered you an introduction of existing best practices. I hope you enjoyed it. Moreover, it is necessary to eliminate the idea that a certain tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!