Funnels can be made complex … really made complex, so complex that the majority of people give up prior to they release their very first genuine project. What if you could streamline this and put a sales funnel on a single page? Samcart Digital Access Pass Integration
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can create a single websites with the ideal structure to transform cold traffic into customers …
Pretty cool concept, right? Samcart Digital Access Pass Integration
Well, it certainly caught on because Samcart has the ability to charge exceptionally high rates for this pledge:
Samcart gives you 18+ design templates to help you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be duplicated at a portion of the cost.Samcart Digital Access Pass Integration
In fact, utilizing Cartflows and your preferred WordPress page builder (or even just Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.Samcart Digital Access Pass Integration
A common method to do this is what’s known as the “AIDA” model:
In this specific order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the guarantee of your product and its ability to eliminate their discomfort or attain their wanted condition
Action: give them the chance to buy
Many sales funnels extend these steps across numerous pages, processes, emails, etc.
The primary claim of the one-page funnel is to reduce the process to a single page.Samcart Digital Access Pass Integration
A successful page will plainly execute each of these actions. Let’s take a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the production process. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the full evaluation).
More details on each concept below (as well as a link to download the entire funnel!).
Get the entire funnel free of charge????
The free One Page Funnel has ended … But ensure you register, since I have big plans for funnel builders in the works soon!Samcart Digital Access Pass Integration
This basic (but reliable) page structure consists of all the components of the One Page Funnel. Let’s take a quick look at each component.
Here’s a fast breakdown of the significant elements of the One Page Funnel:
1. A Compelling Heading
The whole point of the heading is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and support in the remainder of the page.
1.Never ever lie … seriously – there are enough lousy marketers out there already.
Be specific with your headings – do not simply state “Reach your dreams! Purchase Now!”
Use numbers whenever possible.Samcart Digital Access Pass Integration
A solid starting point is “How to achieve a [wanted state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to build trust and convey feeling through video than text.
Plus, cold visitors are more likely to watch an amusing (and instructional) video than they are to review 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA model.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too excellent to be real. That’s where the next element is available in.
3. Consumer Testimonials in 2019 and beyond… Consumers are hesitant. Social evidence is the best psychological weapon we need to encourage people.
There is so much information out there that it is exceptionally tough to understand which to trust.
Social proof offers us a simple way out … if thousands of individuals have currently trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of testimonials on your sales page can do.Samcart Digital Access Pass Integration
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Vibrant Assurance
If they’ve made it this far, it indicates they’re nearly prepared to purchase. Now you simply require that last small touch to make them buy …
And that’s what a rock-solid product assurance is all about.
Reviews have actually shown that your item has actually worked for others … however your reader will naturally think:
However what if it just does not work for me?
That’s a natural worry everybody will have, and it’s your task to assure them with an item assurance.
There are a number of effective formats for service warranties:
30+ day cash back 110% refund assurance.
Your consumer wants to be reassured that you will still support them as soon as you have their money.
5. A clear, basic call to action.
This part is basic, but so important.
You need actually to request for their cash and take it!Samcart Digital Access Pass Integration
Here’s where your checkout kind comes in.
The primary goal of this action is making the procedure as simple as possible for your users.
Do not request 40 information points that you do not require.
Don’t wish to ship anything? Then you don’t require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer using a 2 step checkout process to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This guide provided you a summary of existing best practices. I hope you enjoyed it. Moreover, it’s important to dispel the concept that a particular tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!