Funnels can be made complex … actually made complex, so complex that the majority of people quit before they launch their very first real campaign. What if you could streamline this and put a sales funnel on a single page? Samcart Customize Email Checkout
Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can design a single web page with the best structure to transform cold traffic into clients …
Pretty cool idea, right? Samcart Customize Email Checkout
Well, it certainly caught on because Samcart is able to charge incredibly high prices for this pledge:
Samcart gives you 18+ templates to assist you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be replicated at a portion of the rate.Samcart Customize Email Checkout
In fact, using Cartflows and your preferred WordPress page contractor (or perhaps just Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.Samcart Customize Email Checkout
A typical way to do this is what’s known as the “AIDA” model:
In this specific order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the promise of your item and its ability to eliminate their discomfort or achieve their preferred condition
Action: provide the chance to purchase
A lot of sales funnels extend these actions throughout multiple pages, processes, emails, and so on.
The primary claim of the one-page funnel is to reduce the procedure to a single page.Samcart Customize Email Checkout
A successful page will clearly perform each of these steps. Let’s take a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the development procedure. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the complete review).
More information on each idea below (in addition to a link to download the entire funnel!).
Get the whole funnel for free????
The complimentary One Page Funnel has ended … But ensure you sign up, since I have big prepare for funnel builders in the works quickly!Samcart Customize Email Checkout
This easy (however efficient) page structure includes all the elements of the One Page Funnel. Let’s take a glimpse at each component.
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to catch the reader’s attention. If you read your heading and think, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will support and assistance in the remainder of the page.
1.Never ever lie … seriously – there suffice bad marketers out there already.
Specify with your headlines – do not just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.Samcart Customize Email Checkout
A strong starting point is “How to accomplish a [desired state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to construct trust and convey feeling through video than text.
Plus, cold visitors are most likely to view an amusing (and academic) video than they are to review 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA design.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too great to be real. That’s where the next element comes in.
3. Consumer Testimonials in 2019 and beyond… Clients are doubtful. Social evidence is the very best mental weapon we need to persuade individuals.
There is so much info out there that it is incredibly hard to understand which to trust.
Social proof gives us a simple escape … if countless individuals have already trusted you and they still look happy … then it’s probably a safe bet.
Which’s exactly what a strong set of testimonials on your sales page can do.Samcart Customize Email Checkout
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Strong Assurance
If they’ve made it this far, it indicates they’re practically all set to buy. Now you simply need that last small touch to make them purchase …
Which’s what a rock-solid item assurance is everything about.
Reviews have shown that your product has worked for others … however your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to reassure them with an item assurance.
There are numerous successful formats for guarantees:
30+ day cash back 110% refund warranty.
Your consumer wants to be assured that you will still support them as soon as you have their money.
5. A clear, simple call to action.
This part is easy, but so essential.
You need really to request their money and take it!Samcart Customize Email Checkout
Here’s where your checkout form comes in.
The main objective of this action is making the procedure as simple as possible for your users.
Do not ask for 40 data points that you do not require.
Do not wish to ship anything? Then you don’t need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 action checkout process to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This guide gave you an introduction of existing finest practices. I hope you enjoyed it. Additionally, it is necessary to eliminate the idea that a certain tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!