Funnels can be made complex … actually made complex, so complicated that many people give up before they introduce their first real campaign. What if you could simplify this and put a sales funnel on a single page? Samcart Complaints
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can create a single websites with the best structure to convert cold traffic into customers …
Pretty cool concept, right? Samcart Complaints
Well, it absolutely caught on since Samcart has the ability to charge incredibly high rates for this guarantee:
Samcart provides you 18+ design templates to help you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be replicated at a portion of the cost.Samcart Complaints
In fact, using Cartflows and your favorite WordPress page contractor (or perhaps simply Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome.Samcart Complaints
A typical method to do this is what’s referred to as the “AIDA” design:
In this specific order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the pledge of your item and its ability to eliminate their pain or accomplish their desired condition
Action: give them the chance to purchase
The majority of sales funnels extend these actions across several pages, procedures, emails, and so on.
The main claim of the one-page funnel is to reduce the process to a single page.Samcart Complaints
An effective page will clearly execute each of these actions. Let’s take a look at what such a page appears like.
How to implement the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the creation procedure. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the complete evaluation).
More information on each principle below (as well as a link to download the entire funnel!).
Get the entire funnel for free????
The free One Page Funnel has actually ended … But ensure you register, because I have huge prepare for funnel contractors in the works quickly!Samcart Complaints
This easy (however reliable) page structure includes all the elements of the One Page Funnel. Let’s take a glance at each element.
Here’s a quick breakdown of the significant components of the One Page Funnel:
1. A Compelling Heading
The entire point of the heading is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will back up and assistance in the remainder of the page.
1.Never ever lie … seriously – there suffice lousy marketers out there currently.
Be specific with your headings – do not simply say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.Samcart Complaints
A solid starting point is “How to achieve a [preferred state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to develop trust and convey emotion through video than text.
Plus, cold visitors are more likely to watch an amusing (and academic) video than they are to review 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.
You can use several video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too great to be real. That’s where the next part can be found in.
3. Client Testimonials in 2019 and beyond… Consumers are skeptical. Social proof is the very best mental weapon we need to convince people.
There is so much information out there that it is incredibly difficult to know which to trust.
Social proof gives us an easy escape … if thousands of individuals have actually already trusted you and they still look happy … then it’s probably a sure thing.
And that’s exactly what a strong set of testimonials on your sales page can do.Samcart Complaints
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Vibrant Guarantee
If they’ve made it this far, it indicates they’re practically prepared to buy. Now you simply need that last tiny touch to make them purchase …
Which’s what a rock-solid item guarantee is all about.
Reviews have actually revealed that your item has actually worked for others … however your reader will naturally think:
But what if it simply doesn’t work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with a product guarantee.
There are several successful formats for guarantees:
30+ day money back 110% cash back assurance.
Your consumer wants to be reassured that you will still support them when you have their money.
5. A clear, easy call to action.
This part is easy, however so essential.
You need in fact to request their money and take it!Samcart Complaints
Here’s where your checkout form is available in.
The primary objective of this action is making the process as simple as possible for your users.
Do not request 40 data points that you do not need.
Do not wish to ship anything? Then you do not need their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 step checkout process to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This guide gave you an introduction of existing best practices. I hope you enjoyed it. Moreover, it is essential to eliminate the idea that a certain tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!