Funnels can be complicated … truly made complex, so complicated that many people quit before they launch their very first genuine project. What if you could simplify this and put a sales funnel on a single page? Samcart Clickfunnels
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can design a single websites with the best structure to convert cold traffic into consumers …
Pretty cool idea, right? Samcart Clickfunnels
Well, it definitely caught on because Samcart has the ability to charge incredibly high prices for this pledge:
Samcart gives you 18+ design templates to help you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be duplicated at a fraction of the rate.Samcart Clickfunnels
In fact, using Cartflows and your favorite WordPress page builder (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome.Samcart Clickfunnels
A typical method to do this is what’s referred to as the “AIDA” design:
In this specific order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the guarantee of your product and its ability to eliminate their pain or accomplish their wanted condition
Action: provide the opportunity to purchase
A lot of sales funnels extend these steps across multiple pages, processes, e-mails, and so on.
The primary claim of the one-page funnel is to shorten the process to a single page.Samcart Clickfunnels
A successful page will plainly carry out each of these steps. Let’s have a look at what such a page appears like.
How to implement the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the creation process. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the full review).
More details on each concept listed below (as well as a link to download the whole funnel!).
Get the whole funnel for free????
The free One Page Funnel has actually ended … But make certain you register, since I have big prepare for funnel home builders in the works soon!Samcart Clickfunnels
This basic (however reliable) page structure consists of all the parts of the One Page Funnel. Let’s take a quick look at each part.
Here’s a quick breakdown of the major components of the One Page Funnel:
1. An Engaging Headline
The entire point of the headline is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will support and support in the remainder of the page.
Some suggestions:
1.Never ever lie … seriously – there are enough bad online marketers out there currently.
Specify with your headings – do not simply state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.Samcart Clickfunnels
A solid starting point is “How to attain a [desired state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to construct trust and convey feeling through video than text.
Plus, cold visitors are more likely to view an amusing (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too great to be real. That’s where the next element can be found in.
3. Consumer Testimonials in 2019 and beyond… Consumers are hesitant. Social proof is the best psychological weapon we need to convince people.
There is a lot information out there that it is extremely tough to know which to trust.
Social proof provides us a simple way out … if countless people have currently trusted you and they still look happy … then it’s probably a winner.
Which’s precisely what a strong set of testimonials on your sales page can do.Samcart Clickfunnels
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Bold Assurance
If they’ve made it this far, it indicates they’re nearly ready to buy. Now you just need that last tiny touch to make them purchase …
And that’s what a rock-solid product assurance is all about.
Reviews have actually shown that your product has worked for others … however your reader will naturally believe:
However what if it just does not work for me?
That’s a natural fear everyone will have, and it’s your job to reassure them with a product assurance.
There are a number of successful formats for guarantees:
30+ day money back 110% refund guarantee.
Your client wants to be reassured that you will still support them when you have their money.
5. A clear, easy call to action.
This part is simple, however so crucial.
You need really to request their cash and take it!Samcart Clickfunnels
Here’s where your checkout form is available in.
The primary goal of this action is making the process as simple as possible for your users.
Do not ask for 40 information points that you do not need.
Do not want to ship anything? Then you don’t need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 action checkout process to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This tutorial offered you an overview of present best practices. I hope you enjoyed it. In addition, it’s important to resolve the idea that a specific tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!
