Funnels can be complicated … truly made complex, so complicated that many people quit before they launch their first genuine campaign. What if you could simplify this and put a sales funnel on a single page? Samcart Checkout Page On Our Own Url

Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s get going.

What is the one-page funnel?

Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.

The basic idea is that you can create a single web page with the right structure to convert cold traffic into consumers …

Pretty cool idea, right? Samcart Checkout Page On Our Own Url

Well, it absolutely caught on since Samcart has the ability to charge very high prices for this pledge:

Samcart offers you 18+ design templates to assist you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be reproduced at a portion of the price.Samcart Checkout Page On Our Own Url

In fact, utilizing Cartflows and your favorite WordPress page contractor (and even simply Gutenberg).

Why does the one page funnel work?

Let’s take a glance at why sales funnels work.

Since it takes them through a journey until a purchase is the only logical outcome.Samcart Checkout Page On Our Own Url

A typical way to do this is what’s called the “AIDA” model:

In this particular order, you need to:

Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the pledge of your product and its ability to remove their discomfort or achieve their desired condition
Action: provide the opportunity to purchase

A lot of sales funnels extend these actions across multiple pages, processes, emails, and so on.

The main claim of the one-page funnel is to reduce the procedure to a single page.Samcart Checkout Page On Our Own Url

A successful page will plainly perform each of these actions. Let’s have a look at what such a page appears like.

How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?

Follow this tutorial to get a step by step introduction of the creation procedure. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – take a look at the full review).

More information on each concept listed below (as well as a link to download the whole funnel!).

Get the entire funnel totally free????
The totally free One Page Funnel has actually ended … However make sure you register, since I have huge prepare for funnel builders in the works soon!Samcart Checkout Page On Our Own Url

This easy (but reliable) page structure includes all the components of the One Page Funnel. Let’s take a glimpse at each element.

Here’s a fast breakdown of the major parts of the One Page Funnel:

1. An Engaging Heading
The entire point of the heading is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it needs improvement.

The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and assistance in the rest of the page.

Some tips:

1.Never ever lie … seriously – there suffice bad online marketers out there already.

Specify with your headlines – do not just say “Reach your dreams! Buy Now!”

Use numbers whenever possible.Samcart Checkout Page On Our Own Url

A strong starting point is “How to accomplish a [wanted state] WITHOUT [particular discomfort points].

2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to build trust and convey emotion through video than text.

Plus, cold visitors are more likely to watch an amusing (and instructional) video than they are to go through 10,000 words of sales text.

The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.

You can utilize several video sales letter structures, which I’ll cover in a future post.

The main problem with video sales letters is that your item can sound too excellent to be true. That’s where the next part is available in.

3. Client Testimonials in 2019 and beyond… Clients are skeptical. Social evidence is the best psychological weapon we need to encourage people.

There is so much information out there that it is extremely tough to understand which to trust.

Social evidence offers us an easy way out … if countless people have actually already trusted you and they still look happy … then it’s probably a sure thing.

And that’s precisely what a strong set of testimonials on your sales page can do.Samcart Checkout Page On Our Own Url

If you put the testimonials right under the sales video, you accomplish this very well.

4. A Strong Warranty
If they’ve made it this far, it implies they’re nearly ready to purchase. Now you just need that last tiny touch to make them buy …

Which’s what a rock-solid product guarantee is all about.

Reviews have actually shown that your product has actually worked for others … however your reader will naturally believe:

But what if it simply doesn’t work for me?

That’s a natural fear everyone will have, and it’s your task to reassure them with a product assurance.

There are numerous effective formats for warranties:

30+ day money back 110% refund assurance.
Your client wishes to be reassured that you will still support them once you have their cash.

5. A clear, simple call to action.
This part is easy, however so important.

You need in fact to ask for their cash and take it!Samcart Checkout Page On Our Own Url

Here’s where your checkout kind comes in.

The main goal of this step is making the procedure as easy as possible for your users.

Do not request for 40 information points that you do not need.

Do not wish to ship anything? Then you don’t need their shipping address!

This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.

I choose using a 2 step checkout procedure to separate the order form and make the user feel like they are advancing through checkout.

Where should we go next?

This guide gave you a summary of present finest practices. I hope you enjoyed it. Furthermore, it’s important to resolve the idea that a specific tool is necessary to reach the goal.

Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!

Funnels can be made complex … actually complicated, so complex that most people give up prior to they launch their very first genuine project. What if you could streamline this and put a sales funnel on a single page? Samcart Checkout Page On Our Own Url

Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s start.

What is the one-page funnel?

Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.

The general concept is that you can develop a single web page with the best structure to transform cold traffic into customers …

Pretty cool concept, right? Samcart Checkout Page On Our Own Url

Well, it certainly caught on due to the fact that Samcart is able to charge extremely high costs for this guarantee:

Samcart offers you 18+ templates to assist you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be duplicated at a portion of the cost.Samcart Checkout Page On Our Own Url

In fact, using Cartflows and your favorite WordPress page builder (or even simply Gutenberg).

Why does the one page funnel work?

Let’s take a glimpse at why sales funnels work.

Since it takes them through a journey till a purchase is the only logical outcome.Samcart Checkout Page On Our Own Url

A typical way to do this is what’s referred to as the “AIDA” design:

In this particular order, you should:

Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the pledge of your product and its ability to remove their pain or achieve their preferred condition
Action: give them the opportunity to purchase

A lot of sales funnels extend these actions throughout numerous pages, processes, e-mails, and so on.

The primary claim of the one-page funnel is to reduce the process to a single page.Samcart Checkout Page On Our Own Url

An effective page will clearly perform each of these actions. Let’s have a look at what such a page looks like.

How to execute the One Page Funnel utilizing Cartflows and Thrive Designer?

Follow this tutorial to get a step by step introduction of the development procedure. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete review).

More information on each concept listed below (as well as a link to download the entire funnel!).

Get the whole funnel for free????
The complimentary One Page Funnel has actually expired … However ensure you register, since I have huge plans for funnel home builders in the works soon!Samcart Checkout Page On Our Own Url

This simple (however efficient) page structure consists of all the components of the One Page Funnel. Let’s take a glimpse at each element.

Here’s a fast breakdown of the major components of the One Page Funnel:

1. A Compelling Headline
The entire point of the heading is to catch the reader’s attention. If you read your heading and think, “meh …,” then it requires improvement.

The One Page Funnel’s best headlines make a big promise/bold claim that you will support and assistance in the rest of the page.

Some pointers:

1.Never lie … seriously – there are enough bad marketers out there currently.

Specify with your headings – do not just state “Reach your dreams! Buy Now!”

Usage numbers whenever possible.Samcart Checkout Page On Our Own Url

A solid beginning point is “How to accomplish a [desired state] WITHOUT [particular pain points].

2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to construct trust and communicate feeling through video than text.

Plus, cold visitors are more likely to watch an entertaining (and educational) video than they are to go through 10,000 words of sales text.

The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.

You can utilize numerous video sales letter structures, which I’ll cover in a future post.

The primary issue with video sales letters is that your product can sound too great to be real. That’s where the next element can be found in.

3. Client Testimonials in 2019 and beyond… Clients are skeptical. Social proof is the best mental weapon we have to encourage individuals.

There is so much info out there that it is exceptionally tough to know which to trust.

Social proof provides us a simple escape … if thousands of individuals have currently trusted you and they still look happy … then it’s most likely a winner.

And that’s precisely what a strong set of reviews on your sales page can do.Samcart Checkout Page On Our Own Url

If you put the testimonials right under the sales video, you accomplish this very well.

4. A Bold Warranty
If they’ve made it this far, it indicates they’re nearly prepared to purchase. Now you just require that last small touch to make them purchase …

Which’s what a rock-solid item warranty is everything about.

Testimonials have shown that your item has worked for others … however your reader will naturally think:

But what if it just doesn’t work for me?

That’s a natural fear everybody will have, and it’s your job to assure them with a product guarantee.

There are numerous successful formats for service warranties:

30+ day refund 110% refund guarantee.
Your client wants to be reassured that you will still support them as soon as you have their money.

5. A clear, simple call to action.
This part is basic, but so important.

You need in fact to request for their money and take it!Samcart Checkout Page On Our Own Url

Here’s where your checkout type comes in.

The primary objective of this action is making the process as simple as possible for your users.

Do not request 40 data points that you do not need.

Do not want to deliver anything? Then you do not require their shipping address!

This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.

I choose utilizing a 2 step checkout process to separate the order form and make the user seem like they are progressing through checkout.

Where should we go next?

This tutorial provided you an introduction of existing finest practices. I hope you enjoyed it. Furthermore, it is necessary to dispel the concept that a particular tool is required to reach the objective.

Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!