Funnels can be complicated … truly made complex, so complicated that many people quit before they launch their first genuine campaign. What if you could simplify this and put a sales funnel on a single page? Samcart Checkout Page On Our Own Url
Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can create a single web page with the right structure to convert cold traffic into consumers …
Pretty cool idea, right? Samcart Checkout Page On Our Own Url
Well, it absolutely caught on since Samcart has the ability to charge very high prices for this pledge:
Samcart offers you 18+ design templates to assist you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be reproduced at a portion of the price.Samcart Checkout Page On Our Own Url
In fact, utilizing Cartflows and your favorite WordPress page contractor (and even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.Samcart Checkout Page On Our Own Url
A typical way to do this is what’s called the “AIDA” model:
In this particular order, you need to:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the pledge of your product and its ability to remove their discomfort or achieve their desired condition
Action: provide the opportunity to purchase
A lot of sales funnels extend these actions across multiple pages, processes, emails, and so on.
The main claim of the one-page funnel is to reduce the procedure to a single page.Samcart Checkout Page On Our Own Url
A successful page will plainly perform each of these actions. Let’s have a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the creation procedure. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – take a look at the full review).
More information on each concept listed below (as well as a link to download the whole funnel!).
Get the entire funnel totally free????
The totally free One Page Funnel has actually ended … However make sure you register, since I have huge prepare for funnel builders in the works soon!Samcart Checkout Page On Our Own Url
This easy (but reliable) page structure includes all the components of the One Page Funnel. Let’s take a glimpse at each element.
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. An Engaging Heading
The entire point of the heading is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it needs improvement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and assistance in the rest of the page.
1.Never ever lie … seriously – there suffice bad online marketers out there already.
Specify with your headlines – do not just say “Reach your dreams! Buy Now!”
Use numbers whenever possible.Samcart Checkout Page On Our Own Url
A strong starting point is “How to accomplish a [wanted state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to build trust and convey emotion through video than text.
Plus, cold visitors are more likely to watch an amusing (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too excellent to be true. That’s where the next part is available in.
3. Client Testimonials in 2019 and beyond… Clients are skeptical. Social evidence is the best psychological weapon we need to encourage people.
There is so much information out there that it is extremely tough to understand which to trust.
Social evidence offers us an easy way out … if countless people have actually already trusted you and they still look happy … then it’s probably a sure thing.
And that’s precisely what a strong set of testimonials on your sales page can do.Samcart Checkout Page On Our Own Url
If you put the testimonials right under the sales video, you accomplish this very well.
4. A Strong Warranty
If they’ve made it this far, it implies they’re nearly ready to purchase. Now you just need that last tiny touch to make them buy …
Which’s what a rock-solid product guarantee is all about.
Reviews have actually shown that your product has actually worked for others … however your reader will naturally believe:
But what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to reassure them with a product assurance.
There are numerous effective formats for warranties:
30+ day money back 110% refund assurance.
Your client wishes to be reassured that you will still support them once you have their cash.
5. A clear, simple call to action.
This part is easy, however so important.
You need in fact to ask for their cash and take it!Samcart Checkout Page On Our Own Url
Here’s where your checkout kind comes in.
The main goal of this step is making the procedure as easy as possible for your users.
Do not request for 40 information points that you do not need.
Do not wish to ship anything? Then you don’t need their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 step checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide gave you a summary of present finest practices. I hope you enjoyed it. Furthermore, it’s important to resolve the idea that a specific tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!