Funnels can be complicated … truly made complex, so complex that many people quit before they introduce their first genuine campaign. What if you could simplify this and put a sales funnel on a single page? Samcart Checkout 4 Missing Elements
Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic concept is that you can develop a single web page with the ideal structure to transform cold traffic into customers …
Pretty cool idea, right? Samcart Checkout 4 Missing Elements
Well, it definitely caught on due to the fact that Samcart is able to charge extremely high rates for this guarantee:
Samcart provides you 18+ design templates to help you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be duplicated at a fraction of the rate.Samcart Checkout 4 Missing Elements
In fact, using Cartflows and your favorite WordPress page builder (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome.Samcart Checkout 4 Missing Elements
A typical way to do this is what’s known as the “AIDA” design:
In this specific order, you should:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the guarantee of your item and its capability to remove their pain or attain their wanted condition
Action: give them the opportunity to purchase
Many sales funnels extend these steps throughout several pages, procedures, emails, etc.
The main claim of the one-page funnel is to reduce the process to a single page.Samcart Checkout 4 Missing Elements
A successful page will clearly perform each of these actions. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the development procedure. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – have a look at the full evaluation).
More details on each concept listed below (along with a link to download the entire funnel!).
Get the entire funnel totally free????
The totally free One Page Funnel has actually expired … But make certain you sign up, due to the fact that I have huge prepare for funnel contractors in the works soon!Samcart Checkout 4 Missing Elements
This simple (however effective) page structure consists of all the components of the One Page Funnel. Let’s take a quick look at each component.
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. An Engaging Headline
The entire point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs enhancement.
The One Page Funnel’s best headings make a big promise/bold claim that you will support and support in the rest of the page.
1.Never lie … seriously – there suffice bad online marketers out there already.
Be specific with your headings – don’t simply say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.Samcart Checkout 4 Missing Elements
A solid beginning point is “How to accomplish a [wanted state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to develop trust and convey feeling through video than text.
Plus, cold visitors are most likely to watch an amusing (and educational) video than they are to review 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA model.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too great to be true. That’s where the next component is available in.
3. Customer Reviews in 2019 and beyond… Clients are hesitant. Social evidence is the best psychological weapon we need to persuade individuals.
There is so much info out there that it is incredibly difficult to know which to trust.
Social proof offers us an easy escape … if countless individuals have already trusted you and they still look happy … then it’s most likely a safe bet.
Which’s precisely what a strong set of testimonials on your sales page can do.Samcart Checkout 4 Missing Elements
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Bold Guarantee
If they have actually made it this far, it indicates they’re almost prepared to buy. Now you just need that last small touch to make them buy …
And that’s what a rock-solid product guarantee is everything about.
Testimonials have actually revealed that your item has worked for others … however your reader will naturally believe:
But what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your task to assure them with a product warranty.
There are numerous effective formats for guarantees:
30+ day cash back 110% money back warranty.
Your customer wishes to be reassured that you will still support them once you have their cash.
5. A clear, simple call to action.
This part is basic, however so crucial.
You need actually to request their money and take it!Samcart Checkout 4 Missing Elements
Here’s where your checkout kind comes in.
The main objective of this step is making the process as easy as possible for your users.
Do not request 40 information points that you do not require.
Don’t want to ship anything? Then you don’t require their shipping address!
This was always a weakness of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I choose utilizing a 2 action checkout procedure to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This guide gave you a summary of existing best practices. I hope you enjoyed it. Moreover, it is essential to eliminate the idea that a certain tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!