Funnels can be complicated … actually made complex, so complex that many people quit prior to they release their very first real project. What if you could simplify this and put a sales funnel on a single page? Samcart Apple Pay
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can create a single web page with the right structure to convert cold traffic into consumers …
Pretty cool concept, right? Samcart Apple Pay
Well, it absolutely caught on because Samcart has the ability to charge incredibly high costs for this promise:
Samcart offers you 18+ design templates to assist you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be reproduced at a fraction of the cost.Samcart Apple Pay
In fact, utilizing Cartflows and your preferred WordPress page builder (or perhaps just Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.Samcart Apple Pay
A common way to do this is what’s known as the “AIDA” design:
In this particular order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the promise of your product and its capability to remove their discomfort or achieve their wanted condition
Action: provide the opportunity to purchase
Many sales funnels extend these steps throughout numerous pages, procedures, e-mails, and so on.
The main claim of the one-page funnel is to reduce the procedure to a single page.Samcart Apple Pay
An effective page will clearly perform each of these steps. Let’s take a look at what such a page looks like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the development process. We will develop the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – check out the full review).
More information on each concept listed below (as well as a link to download the entire funnel!).
Get the whole funnel for free????
The totally free One Page Funnel has expired … However make sure you register, since I have big prepare for funnel contractors in the works quickly!Samcart Apple Pay
This simple (but reliable) page structure consists of all the parts of the One Page Funnel. Let’s take a glance at each part.
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. An Engaging Heading
The whole point of the headline is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will back up and support in the remainder of the page.
1.Never lie … seriously – there are enough lousy online marketers out there already.
Be specific with your headings – don’t just state “Reach your dreams! Buy Now!”
Usage numbers whenever possible.Samcart Apple Pay
A solid starting point is “How to attain a [desired state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to construct trust and communicate emotion through video than text.
Plus, cold visitors are most likely to see an amusing (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too good to be real. That’s where the next part can be found in.
3. Consumer Reviews in 2019 and beyond… Customers are hesitant. Social evidence is the very best psychological weapon we have to convince people.
There is so much details out there that it is exceptionally challenging to understand which to trust.
Social evidence provides us a simple escape … if thousands of individuals have currently trusted you and they still look happy … then it’s probably a safe bet.
Which’s precisely what a strong set of reviews on your sales page can do.Samcart Apple Pay
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Bold Guarantee
If they have actually made it this far, it suggests they’re nearly ready to purchase. Now you just require that last tiny touch to make them buy …
And that’s what a rock-solid item assurance is everything about.
Testimonials have actually shown that your item has actually worked for others … however your reader will naturally think:
But what if it simply does not work for me?
That’s a natural fear everybody will have, and it’s your job to assure them with an item warranty.
There are several successful formats for guarantees:
30+ day refund 110% cash back guarantee.
Your client wants to be assured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is simple, but so important.
You require actually to request their money and take it!Samcart Apple Pay
Here’s where your checkout kind can be found in.
The main objective of this action is making the process as simple as possible for your users.
Do not request 40 data points that you do not need.
Do not want to deliver anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 step checkout process to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This guide offered you an introduction of current finest practices. I hope you enjoyed it. Moreover, it is very important to eliminate the idea that a particular tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!