Funnels can be complicated … really made complex, so complex that most people give up before they introduce their first real campaign. What if you could streamline this and put a sales funnel on a single page? Samcart Alternatives Login
Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can develop a single web page with the ideal structure to convert cold traffic into consumers …
Pretty cool idea, right? Samcart Alternatives Login
Well, it certainly caught on since Samcart is able to charge incredibly high costs for this guarantee:
Samcart provides you 18+ templates to help you develop a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be replicated at a portion of the price.Samcart Alternatives Login
In fact, using Cartflows and your preferred WordPress page builder (and even simply Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome.Samcart Alternatives Login
A common method to do this is what’s known as the “AIDA” model:
In this specific order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the pledge of your item and its ability to eliminate their pain or attain their desired condition
Action: provide the chance to buy
Most sales funnels extend these steps throughout multiple pages, procedures, e-mails, etc.
The main claim of the one-page funnel is to reduce the procedure to a single page.Samcart Alternatives Login
A successful page will plainly perform each of these steps. Let’s have a look at what such a page looks like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production procedure. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the complete review).
More details on each principle listed below (as well as a link to download the entire funnel!).
Get the whole funnel for free????
The free One Page Funnel has expired … However make sure you register, due to the fact that I have huge plans for funnel contractors in the works soon!Samcart Alternatives Login
This easy (however reliable) page structure includes all the components of the One Page Funnel. Let’s take a glance at each element.
Here’s a quick breakdown of the major elements of the One Page Funnel:
1. An Engaging Heading
The entire point of the headline is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s best headings make a big promise/bold claim that you will back up and assistance in the remainder of the page.
1.Never ever lie … seriously – there suffice crappy online marketers out there currently.
Be specific with your headlines – don’t just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.Samcart Alternatives Login
A solid beginning point is “How to attain a [preferred state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to build trust and convey emotion through video than text.
Plus, cold visitors are more likely to enjoy an entertaining (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA model.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too great to be real. That’s where the next part is available in.
3. Consumer Testimonials in 2019 and beyond… Consumers are skeptical. Social evidence is the very best psychological weapon we have to convince people.
There is so much information out there that it is exceptionally difficult to understand which to trust.
Social proof gives us an easy escape … if countless people have currently trusted you and they still look happy … then it’s most likely a safe bet.
And that’s precisely what a strong set of testimonials on your sales page can do.Samcart Alternatives Login
If you put the reviews right under the sales video, you accomplish this very well.
4. A Vibrant Guarantee
If they’ve made it this far, it indicates they’re practically ready to buy. Now you just require that last tiny touch to make them buy …
Which’s what a rock-solid product guarantee is all about.
Testimonials have revealed that your item has worked for others … but your reader will naturally believe:
But what if it simply doesn’t work for me?
That’s a natural fear everybody will have, and it’s your task to assure them with an item assurance.
There are numerous successful formats for service warranties:
30+ day refund 110% refund warranty.
Your client wants to be reassured that you will still support them when you have their money.
5. A clear, easy call to action.
This part is simple, but so crucial.
You require in fact to request for their cash and take it!Samcart Alternatives Login
Here’s where your checkout type is available in.
The primary objective of this step is making the procedure as easy as possible for your users.
Do not request for 40 information points that you do not require.
Don’t wish to ship anything? Then you do not require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer utilizing a 2 action checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This guide offered you an overview of existing best practices. I hope you enjoyed it. Moreover, it’s important to resolve the concept that a specific tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!