Funnels can be made complex … truly made complex, so complex that the majority of people quit prior to they introduce their very first real campaign. What if you could streamline this and put a sales funnel on a single page? Samcart 3 Tool Masterclass
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can design a single websites with the best structure to transform cold traffic into customers …
Pretty cool idea, right? Samcart 3 Tool Masterclass
Well, it absolutely caught on since Samcart has the ability to charge extremely high rates for this promise:
Samcart offers you 18+ design templates to help you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be replicated at a portion of the price.Samcart 3 Tool Masterclass
In fact, using Cartflows and your preferred WordPress page contractor (or perhaps just Gutenberg).
Why does the one page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey till a purchase is the only logical outcome.Samcart 3 Tool Masterclass
A typical method to do this is what’s referred to as the “AIDA” model:
In this specific order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the pledge of your product and its capability to remove their discomfort or attain their wanted condition
Action: provide the opportunity to buy
Most sales funnels extend these steps across numerous pages, procedures, emails, and so on.
The main claim of the one-page funnel is to reduce the procedure to a single page.Samcart 3 Tool Masterclass
A successful page will plainly carry out each of these steps. Let’s take a look at what such a page looks like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the production process. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the full evaluation).
More information on each idea below (as well as a link to download the entire funnel!).
Get the whole funnel totally free????
The complimentary One Page Funnel has ended … But ensure you sign up, because I have huge plans for funnel home builders in the works soon!Samcart 3 Tool Masterclass
This basic (however effective) page structure includes all the elements of the One Page Funnel. Let’s take a glance at each part.
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. A Compelling Heading
The entire point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will support and support in the rest of the page.
1.Never ever lie … seriously – there suffice lousy online marketers out there currently.
Be specific with your headings – don’t simply say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.Samcart 3 Tool Masterclass
A strong starting point is “How to accomplish a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to develop trust and convey feeling through video than text.
Plus, cold visitors are more likely to view an amusing (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too good to be true. That’s where the next element can be found in.
3. Customer Testimonials in 2019 and beyond… Customers are hesitant. Social proof is the very best mental weapon we need to encourage individuals.
There is so much info out there that it is extremely difficult to understand which to trust.
Social evidence offers us an easy way out … if thousands of people have actually already trusted you and they still look happy … then it’s probably a sure thing.
And that’s precisely what a strong set of reviews on your sales page can do.Samcart 3 Tool Masterclass
If you put the reviews right under the sales video, you achieve this very well.
4. A Vibrant Guarantee
If they’ve made it this far, it indicates they’re practically ready to buy. Now you simply require that last small touch to make them buy …
And that’s what a rock-solid product warranty is all about.
Reviews have actually shown that your product has actually worked for others … however your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your job to reassure them with an item guarantee.
There are several effective formats for guarantees:
30+ day refund 110% money back assurance.
Your customer wishes to be assured that you will still support them as soon as you have their cash.
5. A clear, basic call to action.
This part is easy, but so crucial.
You need actually to ask for their money and take it!Samcart 3 Tool Masterclass
Here’s where your checkout kind can be found in.
The main goal of this step is making the process as simple as possible for your users.
Do not request 40 information points that you do not require.
Don’t wish to ship anything? Then you do not require their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 action checkout process to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This guide provided you an introduction of existing finest practices. I hope you enjoyed it. Furthermore, it’s important to eliminate the concept that a specific tool is essential to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!