Funnels can be made complex … truly made complex, so complex that the majority of people give up prior to they launch their first real project. What if you could streamline this and put a sales funnel on a single page? Samcart 1 Page Funnel
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can design a single websites with the right structure to transform cold traffic into consumers …
Pretty cool idea, right? Samcart 1 Page Funnel
Well, it definitely caught on due to the fact that Samcart is able to charge extremely high costs for this guarantee:
Samcart provides you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be duplicated at a portion of the rate.Samcart 1 Page Funnel
In fact, using Cartflows and your preferred WordPress page contractor (or perhaps just Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome.Samcart 1 Page Funnel
A common method to do this is what’s known as the “AIDA” design:
In this specific order, you must:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the guarantee of your product and its capability to eliminate their discomfort or attain their preferred condition
Action: provide the opportunity to buy
Many sales funnels extend these actions across multiple pages, processes, e-mails, etc.
The main claim of the one-page funnel is to shorten the procedure to a single page.Samcart 1 Page Funnel
An effective page will plainly execute each of these actions. Let’s have a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the creation process. We will develop the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the full review).
More information on each concept below (as well as a link to download the entire funnel!).
Get the entire funnel totally free????
The complimentary One Page Funnel has actually ended … But ensure you sign up, due to the fact that I have huge prepare for funnel builders in the works soon!Samcart 1 Page Funnel
This easy (however effective) page structure consists of all the components of the One Page Funnel. Let’s take a peek at each component.
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. An Engaging Heading
The entire point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it needs enhancement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will back up and assistance in the remainder of the page.
1.Never lie … seriously – there are enough lousy online marketers out there currently.
Be specific with your headings – do not simply state “Reach your dreams! Buy Now!”
Use numbers whenever possible.Samcart 1 Page Funnel
A strong starting point is “How to attain a [preferred state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to construct trust and communicate emotion through video than text.
Plus, cold visitors are more likely to view an entertaining (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire stages of the AIDA design.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too excellent to be real. That’s where the next element comes in.
3. Consumer Reviews in 2019 and beyond… Customers are hesitant. Social evidence is the very best mental weapon we need to convince people.
There is a lot information out there that it is extremely hard to understand which to trust.
Social evidence offers us a simple way out … if thousands of individuals have actually already trusted you and they still look happy … then it’s most likely a safe bet.
And that’s exactly what a strong set of testimonials on your sales page can do.Samcart 1 Page Funnel
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Vibrant Guarantee
If they have actually made it this far, it implies they’re nearly ready to purchase. Now you just need that last tiny touch to make them purchase …
And that’s what a rock-solid product warranty is everything about.
Testimonials have revealed that your item has worked for others … however your reader will naturally believe:
However what if it simply does not work for me?
That’s a natural worry everyone will have, and it’s your task to reassure them with an item guarantee.
There are a number of effective formats for service warranties:
30+ day money back 110% money back warranty.
Your client wishes to be reassured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is simple, but so crucial.
You need in fact to request for their money and take it!Samcart 1 Page Funnel
Here’s where your checkout type can be found in.
The primary goal of this step is making the procedure as simple as possible for your users.
Do not ask for 40 information points that you do not require.
Do not wish to deliver anything? Then you do not need their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 action checkout procedure to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This guide gave you a summary of present best practices. I hope you enjoyed it. In addition, it is essential to dispel the idea that a specific tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!