Funnels can be made complex … truly complicated, so complicated that many people quit prior to they launch their first genuine campaign. What if you could simplify this and put a sales funnel on a single page? Quick Start Implementation Samcart
Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can design a single web page with the ideal structure to transform cold traffic into consumers …
Pretty cool concept, right? Quick Start Implementation Samcart
Well, it definitely caught on since Samcart is able to charge exceptionally high rates for this guarantee:
Samcart gives you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be duplicated at a fraction of the price.Quick Start Implementation Samcart
In fact, utilizing Cartflows and your preferred WordPress page builder (or perhaps simply Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome.Quick Start Implementation Samcart
A common method to do this is what’s called the “AIDA” design:
In this specific order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the guarantee of your item and its capability to remove their discomfort or achieve their desired condition
Action: give them the chance to buy
A lot of sales funnels extend these steps across numerous pages, procedures, e-mails, etc.
The primary claim of the one-page funnel is to shorten the process to a single page.Quick Start Implementation Samcart
A successful page will clearly carry out each of these actions. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the production procedure. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the complete evaluation).
More information on each principle listed below (in addition to a link to download the whole funnel!).
Get the entire funnel totally free????
The complimentary One Page Funnel has expired … But make sure you sign up, due to the fact that I have huge prepare for funnel contractors in the works quickly!Quick Start Implementation Samcart
This easy (but efficient) page structure consists of all the parts of the One Page Funnel. Let’s take a glimpse at each part.
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. An Engaging Headline
The entire point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it needs enhancement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will support and assistance in the rest of the page.
Some ideas:
1.Never ever lie … seriously – there suffice bad online marketers out there currently.
Be specific with your headings – don’t simply say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.Quick Start Implementation Samcart
A solid beginning point is “How to attain a [preferred state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to construct trust and convey emotion through video than text.
Plus, cold visitors are more likely to watch an amusing (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA design.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too great to be real. That’s where the next component is available in.
3. Customer Testimonials in 2019 and beyond… Clients are skeptical. Social proof is the very best mental weapon we need to convince people.
There is a lot information out there that it is exceptionally hard to know which to trust.
Social proof gives us a simple way out … if thousands of people have currently trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of testimonials on your sales page can do.Quick Start Implementation Samcart
If you put the reviews right under the sales video, you accomplish this very well.
4. A Bold Warranty
If they’ve made it this far, it means they’re almost prepared to buy. Now you just need that last small touch to make them purchase …
And that’s what a rock-solid product assurance is all about.
Testimonials have shown that your product has worked for others … but your reader will naturally believe:
However what if it just does not work for me?
That’s a natural fear everyone will have, and it’s your job to reassure them with a product guarantee.
There are several successful formats for guarantees:
30+ day cash back 110% money back assurance.
Your customer wants to be reassured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is basic, however so essential.
You require in fact to request their money and take it!Quick Start Implementation Samcart
Here’s where your checkout kind can be found in.
The main objective of this step is making the process as easy as possible for your users.
Do not ask for 40 data points that you do not need.
Do not wish to deliver anything? Then you don’t require their shipping address!
This was constantly a weak point of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I choose utilizing a 2 step checkout procedure to break up the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This guide gave you an overview of present best practices. I hope you enjoyed it. In addition, it is very important to dispel the concept that a particular tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!