Funnels can be complicated … really complicated, so complicated that many people quit prior to they release their very first real campaign. What if you could streamline this and put a sales funnel on a single page? Payment Processing Samcart
Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s begin.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can create a single web page with the best structure to convert cold traffic into customers …
Pretty cool concept, right? Payment Processing Samcart
Well, it absolutely caught on due to the fact that Samcart is able to charge exceptionally high rates for this pledge:
Samcart provides you 18+ templates to help you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be replicated at a portion of the cost.Payment Processing Samcart
In fact, utilizing Cartflows and your preferred WordPress page home builder (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a quick look at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome.Payment Processing Samcart
A typical way to do this is what’s referred to as the “AIDA” model:
In this particular order, you should:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the pledge of your product and its ability to eliminate their pain or accomplish their desired condition
Action: give them the opportunity to buy
The majority of sales funnels extend these steps throughout several pages, processes, e-mails, etc.
The primary claim of the one-page funnel is to shorten the procedure to a single page.Payment Processing Samcart
An effective page will clearly carry out each of these steps. Let’s have a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the creation procedure. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – check out the complete review).
More information on each concept listed below (along with a link to download the entire funnel!).
Get the whole funnel for free????
The complimentary One Page Funnel has ended … However make certain you register, because I have big prepare for funnel home builders in the works quickly!Payment Processing Samcart
This simple (but reliable) page structure includes all the elements of the One Page Funnel. Let’s take a glance at each part.
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. An Engaging Headline
The entire point of the heading is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it needs improvement.
The One Page Funnel’s best headings make a huge promise/bold claim that you will back up and assistance in the remainder of the page.
1.Never ever lie … seriously – there suffice bad marketers out there currently.
Specify with your headings – don’t simply state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.Payment Processing Samcart
A solid beginning point is “How to accomplish a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to construct trust and communicate emotion through video than text.
Plus, cold visitors are most likely to enjoy an amusing (and academic) video than they are to read through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too good to be true. That’s where the next part is available in.
3. Customer Reviews in 2019 and beyond… Clients are hesitant. Social proof is the best psychological weapon we need to persuade people.
There is a lot details out there that it is extremely hard to understand which to trust.
Social evidence gives us an easy escape … if countless individuals have already trusted you and they still look happy … then it’s probably a winner.
And that’s precisely what a strong set of reviews on your sales page can do.Payment Processing Samcart
If you put the testimonials right under the sales video, you achieve this very well.
4. A Vibrant Guarantee
If they have actually made it this far, it indicates they’re practically ready to purchase. Now you simply need that last tiny touch to make them purchase …
And that’s what a rock-solid product warranty is all about.
Testimonials have actually revealed that your item has worked for others … however your reader will naturally believe:
However what if it simply does not work for me?
That’s a natural worry everyone will have, and it’s your task to reassure them with a product warranty.
There are numerous successful formats for service warranties:
30+ day cash back 110% money back guarantee.
Your consumer wishes to be reassured that you will still support them when you have their cash.
5. A clear, easy call to action.
This part is simple, however so crucial.
You need really to request for their cash and take it!Payment Processing Samcart
Here’s where your checkout kind comes in.
The main objective of this step is making the process as simple as possible for your users.
Do not ask for 40 data points that you do not need.
Do not wish to deliver anything? Then you do not require their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer utilizing a 2 step checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide provided you an introduction of existing finest practices. I hope you enjoyed it. Furthermore, it is very important to resolve the idea that a certain tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!