Online Course Selling Website

Funnels can be made complex … truly made complex, so complex that the majority of people quit before they introduce their first real campaign. What if you could simplify this and put a sales funnel on a single page?Online Course Selling Website

Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s get going.

Online Course Selling Website

What is the one-page funnel?

Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.

The basic idea is that you can create a single websites with the right structure to convert cold traffic into customers …

Pretty cool concept, right? Online Course Selling Website

Well, it definitely caught on due to the fact that Samcart is able to charge very high rates for this pledge:

Samcart gives you 18+ design templates to assist you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a portion of the cost.Online Course Selling Website

In fact, utilizing Cartflows and your favorite WordPress page home builder (or even simply Gutenberg).

Online Course Selling Website

Why does the one page funnel work?

Let’s take a glimpse at why sales funnels work.

Due to the fact that it takes them through a journey until a purchase is the only logical outcome.Online Course Selling Website

A common method to do this is what’s referred to as the “AIDA” model:

In this specific order, you need to:

Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the promise of your product and its capability to eliminate their pain or attain their wanted condition
Action: provide the opportunity to buy

A lot of sales funnels extend these actions across multiple pages, procedures, e-mails, etc.

The primary claim of the one-page funnel is to reduce the process to a single page.Online Course Selling Website

An effective page will clearly carry out each of these actions. Let’s take a look at what such a page appears like.

How to execute the One Page Funnel using Cartflows and Thrive Architect?

Follow this tutorial to get a step by step summary of the development procedure. We will develop the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – check out the full evaluation).

More details on each principle listed below (as well as a link to download the entire funnel!).

Get the whole funnel for free????
The complimentary One Page Funnel has expired … However make sure you register, due to the fact that I have huge prepare for funnel contractors in the works soon!Online Course Selling Website

This easy (however effective) page structure includes all the parts of the One Page Funnel. Let’s take a glance at each component.

Here’s a fast breakdown of the major elements of the One Page Funnel:

1. A Compelling Heading
The entire point of the headline is to catch the reader’s attention. If you read your headline and think, “meh …,” then it requires improvement.

The One Page Funnel’s best headlines make a huge promise/bold claim that you will support and assistance in the remainder of the page.

Some suggestions:

1.Never lie … seriously – there are enough crappy online marketers out there already.

Be specific with your headings – don’t simply state “Reach your dreams! Buy Now!”

Usage numbers whenever possible.Online Course Selling Website

A solid beginning point is “How to accomplish a [preferred state] WITHOUT [specific pain points].

2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to construct trust and communicate feeling through video than text.

Plus, cold visitors are more likely to watch an entertaining (and instructional) video than they are to read through 10,000 words of sales text.

The sales video’s primary objective is to get them through the interest and desire stages of the AIDA design.

You can use a number of video sales letter structures, which I’ll cover in a future post.

The primary issue with video sales letters is that your item can sound too great to be real. That’s where the next component is available in.

3. Consumer Testimonials in 2019 and beyond… Consumers are hesitant. Social proof is the very best psychological weapon we need to encourage individuals.

There is a lot details out there that it is incredibly tough to understand which to trust.

Social proof offers us an easy way out … if thousands of people have already trusted you and they still look happy … then it’s most likely a winner.

And that’s precisely what a strong set of testimonials on your sales page can do.Online Course Selling Website

If you put the testimonials right under the sales video, you achieve this very well.

4. A Strong Warranty
If they have actually made it this far, it means they’re nearly prepared to purchase. Now you just need that last small touch to make them purchase …

Which’s what a rock-solid product guarantee is everything about.

Testimonials have shown that your product has worked for others … but your reader will naturally think:

However what if it just does not work for me?

That’s a natural fear everybody will have, and it’s your job to reassure them with a product warranty.

There are numerous effective formats for guarantees:

30+ day cash back 110% refund assurance.
Your client wishes to be reassured that you will still support them once you have their cash.

5. A clear, simple call to action.
This part is basic, but so important.

You need in fact to request for their money and take it!Online Course Selling Website

Here’s where your checkout form comes in.

The primary goal of this action is making the procedure as easy as possible for your users.

Do not request for 40 information points that you do not need.

Do not wish to deliver anything? Then you don’t require their shipping address!

This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.

I choose using a 2 action checkout process to break up the order form and make the user seem like they are advancing through checkout.

Where should we go next?

This tutorial gave you an overview of current best practices. I hope you enjoyed it. Moreover, it is necessary to eliminate the concept that a certain tool is required to reach the objective.

Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the queue!

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