Funnels can be complicated … really complicated, so complicated that most people give up prior to they introduce their first real project. What if you could streamline this and put a sales funnel on a single page? Member Portal Samcart
Well, that’s precisely what this tutorial will cover. Have we piqued your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general idea is that you can create a single websites with the right structure to transform cold traffic into customers …
Pretty cool concept, right? Member Portal Samcart
Well, it definitely caught on due to the fact that Samcart has the ability to charge very high costs for this pledge:
Samcart gives you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be reproduced at a fraction of the price.Member Portal Samcart
In fact, using Cartflows and your preferred WordPress page contractor (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome.Member Portal Samcart
A typical way to do this is what’s referred to as the “AIDA” design:
In this particular order, you need to:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the pledge of your product and its ability to remove their pain or attain their preferred condition
Action: give them the chance to purchase
A lot of sales funnels extend these steps throughout multiple pages, procedures, e-mails, and so on.
The primary claim of the one-page funnel is to shorten the procedure to a single page.Member Portal Samcart
An effective page will plainly perform each of these steps. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the production procedure. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the complete review).
More information on each idea listed below (along with a link to download the entire funnel!).
Get the whole funnel for free????
The free One Page Funnel has actually ended … But make certain you register, because I have big plans for funnel contractors in the works soon!Member Portal Samcart
This simple (however reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a quick look at each component.
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. A Compelling Headline
The whole point of the headline is to capture the reader’s attention. If you read your headline and think, “meh …,” then it needs enhancement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will back up and assistance in the rest of the page.
1.Never ever lie … seriously – there are enough lousy online marketers out there currently.
Be specific with your headings – do not just state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.Member Portal Samcart
A solid starting point is “How to accomplish a [wanted state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to develop trust and convey feeling through video than text.
Plus, cold visitors are most likely to view an amusing (and instructional) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA model.
You can utilize several video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too great to be true. That’s where the next part comes in.
3. Client Testimonials in 2019 and beyond… Customers are hesitant. Social evidence is the very best mental weapon we need to convince individuals.
There is so much info out there that it is extremely tough to understand which to trust.
Social proof gives us a simple escape … if thousands of people have actually already trusted you and they still look happy … then it’s probably a safe bet.
And that’s exactly what a strong set of testimonials on your sales page can do.Member Portal Samcart
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Bold Assurance
If they have actually made it this far, it suggests they’re practically prepared to buy. Now you simply require that last tiny touch to make them buy …
And that’s what a rock-solid product guarantee is everything about.
Reviews have revealed that your product has worked for others … however your reader will naturally believe:
However what if it just doesn’t work for me?
That’s a natural worry everybody will have, and it’s your job to reassure them with a product warranty.
There are a number of successful formats for warranties:
30+ day cash back 110% refund assurance.
Your customer wishes to be reassured that you will still support them when you have their money.
5. A clear, easy call to action.
This part is basic, but so essential.
You need really to request for their cash and take it!Member Portal Samcart
Here’s where your checkout kind comes in.
The main objective of this action is making the process as simple as possible for your users.
Do not request 40 data points that you do not require.
Do not want to deliver anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I choose utilizing a 2 action checkout procedure to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next?
This guide offered you an introduction of existing best practices. I hope you enjoyed it. In addition, it is necessary to eliminate the idea that a specific tool is required to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!