Funnels can be complicated … actually made complex, so complicated that many people give up prior to they introduce their very first real project. What if you could simplify this and put a sales funnel on a single page? Mailchimp Samcart Integration
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s get started.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can create a single websites with the ideal structure to transform cold traffic into clients …
Pretty cool concept, right? Mailchimp Samcart Integration
Well, it certainly caught on because Samcart has the ability to charge extremely high costs for this pledge:
Samcart offers you 18+ templates to assist you establish a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be duplicated at a fraction of the price.Mailchimp Samcart Integration
In fact, utilizing Cartflows and your favorite WordPress page contractor (or perhaps just Gutenberg).
Why does the one page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.Mailchimp Samcart Integration
A common method to do this is what’s known as the “AIDA” model:
In this specific order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the promise of your item and its ability to remove their discomfort or achieve their desired condition
Action: give them the chance to buy
A lot of sales funnels extend these actions across several pages, processes, e-mails, and so on.
The main claim of the one-page funnel is to reduce the process to a single page.Mailchimp Samcart Integration
An effective page will clearly carry out each of these actions. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the production process. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the full evaluation).
More details on each concept below (along with a link to download the entire funnel!).
Get the whole funnel totally free????
The complimentary One Page Funnel has actually expired … However make sure you sign up, because I have big plans for funnel contractors in the works soon!Mailchimp Samcart Integration
This easy (however reliable) page structure consists of all the components of the One Page Funnel. Let’s take a quick look at each component.
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. An Engaging Headline
The whole point of the heading is to capture the reader’s attention. If you read your heading and think, “meh …,” then it needs improvement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will back up and assistance in the rest of the page.
1.Never lie … seriously – there are enough bad marketers out there already.
Be specific with your headings – do not just say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.Mailchimp Samcart Integration
A strong beginning point is “How to achieve a [wanted state] WITHOUT [particular pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to develop trust and convey feeling through video than text.
Plus, cold visitors are more likely to watch an entertaining (and academic) video than they are to review 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA model.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too excellent to be true. That’s where the next component is available in.
3. Customer Reviews in 2019 and beyond… Customers are doubtful. Social evidence is the best psychological weapon we need to encourage people.
There is so much details out there that it is extremely hard to understand which to trust.
Social proof provides us a simple escape … if thousands of people have actually already trusted you and they still look happy … then it’s most likely a safe bet.
And that’s precisely what a strong set of reviews on your sales page can do.Mailchimp Samcart Integration
If you put the testimonials right under the sales video, you achieve this very well.
4. A Bold Warranty
If they’ve made it this far, it means they’re nearly prepared to purchase. Now you just need that last small touch to make them buy …
Which’s what a rock-solid product warranty is all about.
Testimonials have actually shown that your product has actually worked for others … but your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with a product warranty.
There are numerous effective formats for guarantees:
30+ day refund 110% refund assurance.
Your client wishes to be reassured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is basic, but so crucial.
You need actually to request for their money and take it!Mailchimp Samcart Integration
Here’s where your checkout form can be found in.
The main objective of this step is making the procedure as simple as possible for your users.
Do not ask for 40 data points that you do not require.
Don’t wish to ship anything? Then you do not need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer using a 2 step checkout procedure to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This tutorial offered you a summary of current finest practices. I hope you enjoyed it. Additionally, it is essential to eliminate the idea that a particular tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the queue!