Funnels can be complicated … really made complex, so complex that the majority of people quit prior to they release their very first real project. What if you could simplify this and put a sales funnel on a single page? Mailchimp Samcart Integratio
Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can develop a single web page with the best structure to convert cold traffic into customers …
Pretty cool idea, right? Mailchimp Samcart Integratio
Well, it definitely caught on due to the fact that Samcart is able to charge extremely high costs for this pledge:
Samcart provides you 18+ design templates to assist you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be duplicated at a portion of the cost.Mailchimp Samcart Integratio
In fact, utilizing Cartflows and your favorite WordPress page home builder (or perhaps simply Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome.Mailchimp Samcart Integratio
A typical method to do this is what’s referred to as the “AIDA” model:
In this particular order, you must:
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the pledge of your product and its capability to remove their pain or accomplish their desired condition
Action: give them the opportunity to purchase
Most sales funnels extend these steps across several pages, procedures, e-mails, and so on.
The main claim of the one-page funnel is to shorten the procedure to a single page.Mailchimp Samcart Integratio
An effective page will plainly execute each of these actions. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development process. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the complete review).
More details on each concept below (as well as a link to download the whole funnel!).
Get the entire funnel free of charge????
The totally free One Page Funnel has actually ended … But ensure you register, due to the fact that I have big plans for funnel builders in the works quickly!Mailchimp Samcart Integratio
This simple (but reliable) page structure includes all the components of the One Page Funnel. Let’s take a peek at each component.
Here’s a fast breakdown of the major elements of the One Page Funnel:
1. An Engaging Headline
The whole point of the headline is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires improvement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will support and assistance in the rest of the page.
1.Never ever lie … seriously – there are enough crappy online marketers out there already.
Be specific with your headlines – do not just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.Mailchimp Samcart Integratio
A strong starting point is “How to attain a [preferred state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s easier to build trust and convey feeling through video than text.
Plus, cold visitors are more likely to see an amusing (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA model.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too good to be true. That’s where the next part comes in.
3. Consumer Testimonials in 2019 and beyond… Clients are skeptical. Social evidence is the best mental weapon we have to convince individuals.
There is so much info out there that it is exceptionally difficult to know which to trust.
Social proof offers us an easy way out … if countless people have currently trusted you and they still look happy … then it’s most likely a sure thing.
And that’s precisely what a strong set of testimonials on your sales page can do.Mailchimp Samcart Integratio
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Bold Assurance
If they have actually made it this far, it indicates they’re almost prepared to buy. Now you simply need that last tiny touch to make them buy …
Which’s what a rock-solid product assurance is everything about.
Testimonials have actually shown that your item has worked for others … however your reader will naturally believe:
But what if it just doesn’t work for me?
That’s a natural fear everybody will have, and it’s your job to assure them with an item assurance.
There are numerous effective formats for warranties:
30+ day cash back 110% money back assurance.
Your customer wants to be assured that you will still support them as soon as you have their money.
5. A clear, easy call to action.
This part is basic, but so essential.
You need in fact to request for their money and take it!Mailchimp Samcart Integratio
Here’s where your checkout form comes in.
The main objective of this step is making the process as simple as possible for your users.
Do not ask for 40 information points that you do not need.
Don’t wish to ship anything? Then you do not need their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 action checkout procedure to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next?
This tutorial offered you a summary of current best practices. I hope you enjoyed it. Moreover, it’s important to dispel the idea that a specific tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!