Funnels can be made complex … actually complicated, so complicated that most people give up prior to they introduce their first genuine project. What if you could simplify this and put a sales funnel on a single page? How To Offer Preorder For Ebook On Samcart
Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s get going.
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The general concept is that you can develop a single web page with the ideal structure to convert cold traffic into clients …
Pretty cool concept, right? How To Offer Preorder For Ebook On Samcart
Well, it certainly caught on due to the fact that Samcart has the ability to charge incredibly high costs for this guarantee:
Samcart gives you 18+ design templates to help you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a fraction of the rate.How To Offer Preorder For Ebook On Samcart
In fact, using Cartflows and your preferred WordPress page builder (or even simply Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey up until a purchase is the only logical outcome.How To Offer Preorder For Ebook On Samcart
A typical method to do this is what’s referred to as the “AIDA” design:
In this particular order, you need to:
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Persuade them of the pledge of your item and its capability to remove their pain or attain their preferred condition
Action: give them the opportunity to buy
The majority of sales funnels extend these steps throughout several pages, procedures, emails, and so on.
The primary claim of the one-page funnel is to reduce the process to a single page.How To Offer Preorder For Ebook On Samcart
An effective page will plainly perform each of these actions. Let’s have a look at what such a page looks like.
How to implement the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production process. We will build the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete review).
More details on each concept listed below (in addition to a link to download the entire funnel!).
Get the whole funnel free of charge????
The free One Page Funnel has expired … However make certain you register, because I have big plans for funnel builders in the works quickly!How To Offer Preorder For Ebook On Samcart
This easy (but efficient) page structure consists of all the elements of the One Page Funnel. Let’s take a peek at each component.
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. An Engaging Heading
The entire point of the headline is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires improvement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will support and assistance in the remainder of the page.
1.Never ever lie … seriously – there suffice crappy online marketers out there already.
Be specific with your headlines – do not just say “Reach your dreams! Buy Now!”
Use numbers whenever possible.How To Offer Preorder For Ebook On Samcart
A solid beginning point is “How to accomplish a [desired state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to build trust and communicate emotion through video than text.
Plus, cold visitors are most likely to watch an amusing (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA design.
You can use several video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your product can sound too good to be true. That’s where the next component is available in.
3. Customer Reviews in 2019 and beyond… Clients are hesitant. Social evidence is the best mental weapon we have to encourage people.
There is so much information out there that it is incredibly tough to know which to trust.
Social evidence offers us a simple escape … if countless individuals have currently trusted you and they still look happy … then it’s probably a winner.
Which’s exactly what a strong set of testimonials on your sales page can do.How To Offer Preorder For Ebook On Samcart
If you put the testimonials right under the sales video, you accomplish this extremely well.
4. A Strong Guarantee
If they’ve made it this far, it implies they’re nearly all set to buy. Now you just need that last tiny touch to make them buy …
Which’s what a rock-solid product guarantee is everything about.
Reviews have revealed that your product has worked for others … however your reader will naturally believe:
However what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your job to reassure them with an item warranty.
There are numerous successful formats for service warranties:
30+ day refund 110% refund assurance.
Your consumer wishes to be reassured that you will still support them once you have their cash.
5. A clear, easy call to action.
This part is basic, but so crucial.
You need really to ask for their money and take it!How To Offer Preorder For Ebook On Samcart
Here’s where your checkout type can be found in.
The main goal of this step is making the process as easy as possible for your users.
Do not request 40 information points that you do not require.
Do not wish to deliver anything? Then you do not need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I prefer using a 2 step checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next?
This guide provided you an introduction of existing finest practices. I hope you enjoyed it. Moreover, it is necessary to resolve the idea that a particular tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!