Funnels can be made complex … actually made complex, so complicated that most people give up prior to they release their very first real campaign. What if you could simplify this and put a sales funnel on a single page? How May Sites Can You Install Samcart
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s start.
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.
The basic idea is that you can design a single websites with the right structure to transform cold traffic into customers …
Pretty cool idea, right? How May Sites Can You Install Samcart
Well, it definitely caught on due to the fact that Samcart has the ability to charge extremely high costs for this pledge:
Samcart gives you 18+ templates to assist you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be replicated at a fraction of the rate.How May Sites Can You Install Samcart
In fact, using Cartflows and your favorite WordPress page contractor (or perhaps simply Gutenberg).
Why does the one page funnel work?
Let’s take a glance at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.How May Sites Can You Install Samcart
A typical method to do this is what’s referred to as the “AIDA” design:
In this specific order, you need to:
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the guarantee of your product and its capability to remove their discomfort or achieve their desired condition
Action: give them the opportunity to purchase
Most sales funnels extend these actions across multiple pages, procedures, e-mails, and so on.
The primary claim of the one-page funnel is to shorten the process to a single page.How May Sites Can You Install Samcart
A successful page will clearly perform each of these actions. Let’s take a look at what such a page looks like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step introduction of the production process. We will develop the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the full review).
More details on each concept listed below (along with a link to download the whole funnel!).
Get the whole funnel free of charge????
The complimentary One Page Funnel has actually ended … But ensure you register, due to the fact that I have big plans for funnel home builders in the works quickly!How May Sites Can You Install Samcart
This simple (but reliable) page structure consists of all the parts of the One Page Funnel. Let’s take a peek at each part.
Here’s a quick breakdown of the significant elements of the One Page Funnel:
1. A Compelling Headline
The whole point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs improvement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will back up and assistance in the rest of the page.
1.Never lie … seriously – there suffice lousy online marketers out there currently.
Be specific with your headings – don’t simply say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.How May Sites Can You Install Samcart
A solid starting point is “How to attain a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s much easier to develop trust and convey feeling through video than text.
Plus, cold visitors are most likely to view an amusing (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire stages of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your item can sound too good to be true. That’s where the next part can be found in.
3. Customer Reviews in 2019 and beyond… Customers are skeptical. Social evidence is the very best psychological weapon we have to convince people.
There is so much details out there that it is exceptionally tough to know which to trust.
Social proof provides us an easy way out … if thousands of individuals have already trusted you and they still look happy … then it’s most likely a sure thing.
And that’s precisely what a strong set of reviews on your sales page can do.How May Sites Can You Install Samcart
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Vibrant Assurance
If they have actually made it this far, it means they’re nearly all set to purchase. Now you just need that last small touch to make them buy …
And that’s what a rock-solid item assurance is all about.
Reviews have actually revealed that your item has worked for others … but your reader will naturally think:
However what if it simply does not work for me?
That’s a natural fear everybody will have, and it’s your task to assure them with an item guarantee.
There are several successful formats for guarantees:
30+ day cash back 110% money back guarantee.
Your customer wishes to be assured that you will still support them as soon as you have their money.
5. A clear, simple call to action.
This part is basic, but so crucial.
You require actually to request their money and take it!How May Sites Can You Install Samcart
Here’s where your checkout type comes in.
The main objective of this step is making the procedure as simple as possible for your users.
Do not request 40 data points that you do not need.
Do not want to ship anything? Then you don’t require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to tailor your checkout fields.
I choose using a 2 action checkout procedure to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next?
This guide provided you an introduction of existing finest practices. I hope you enjoyed it. In addition, it is necessary to dispel the idea that a particular tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!